Marketing Executive, Scripted Content (Flexible Working)

BBC Group and Public Services; Greater London; On-site; GBP 30,000 - 37,000; Full time

Job summary

BBC Group and Public Services in London is seeking a Marketing Executive, Scripted Content Marketing, to deliver end-to-end integrated campaigns across multiple media. You will work with editorial, product, creative and media teams to ensure timely, impactful campaigns that align with strategic goals.

The role requires strong project leadership, excellent communication, and analytical thinking to drive improvements and measure impact. Flexible working will be discussed at offer stage.

Qualifications

• Proven experience delivering integrated multi-media marketing campaigns from brief to evaluation.
• Strong project and stakeholder management across organisational boundaries.
• Excellent communication and presentation skills for diverse audiences.
• Analytical and strategic thinker capable of driving improvements.
• Experience leading campaigns and teams in a complex environment.

Responsibilities

• Develop briefs for campaigns delivering recall, consumption, perception, and talkability.
• Review creative responses and provide feedback to develop concepts.
• Review media plans for campaigns and assess suitability against briefs.
• Ensure timely delivery of all creative assets.
• Ensure compliance with BBC Editorial Guidelines across activities.
• Contribute to campaign evaluations and share learnings with the team.

Skills

Campaign management

Stakeholder management

Communication skills

Analytical thinking

Leadership

Job description

BBC Group and Public Services in London is seeking a Marketing Executive, Scripted Content Marketing, to deliver end-to-end integrated campaigns across multiple media. You will work with editorial, product, creative and media teams to ensure timely, impactful campaigns that align with strategic goals.

The role requires strong project leadership, excellent communication, and analytical thinking to drive improvements and measure impact. Flexible working will be discussed at offer stage.