Marketing Executive

Makers; Greater London; On-site; GBP 30,000 - 36,000; Full time

Benefits offered by this job

Birthday/anniversary holiday? (not in

Job summary

Makers in London is seeking a Marketing Executive to bring the brand to life through standout content, working closely with our CEO. You’ll capture stories from client events, speeches and thought leadership, turning them into engaging material that inspires learners, employers and partners.

This hands-on role spans camera work, website updates, social media and webinars, using AI to work smarter while maintaining quality.

Qualifications

• Ambition and drive to build a career in marketing and create work you're genuinely proud of.
• Passion for creating outstanding content that captures attention and tells powerful stories.
• Confidence working alongside senior leaders and representing Makers professionally.
• Ability to work at pace, using AI and creative tools to deliver high-quality work quickly.
• Excellent written communication, organisation and attention to detail.
• Curiosity about AI and excitement to use new tools to improve the quality and speed of your work.
• Experience with HubSpot or similar marketing platforms is beneficial but not essential.

Responsibilities

• Help the CEO host Makers events, including thought-leadership dinners with senior stakeholders. You'll be confident making sure high-profile events run smoothly and senior stakeholders feel comfortable.
• Work alongside the CEO at client events, speaking engagements and webinars.
• Capture photography, video and interviews, turning events into high-quality content across social media, the website and sales materials.
• Spot opportunities to tell stories and create content before, during and after every event.
• Create high-quality written, visual and video content across social media, the website and marketing campaigns.
• Capture stories from learners, clients, colleagues and partners that demonstrate the impact of Makers.
• Turn webinars, events and client conversations into engaging content across multiple channels.
• Use AI tools to help research, edit and produce content quickly without compromising quality.
• Keep the Makers website up to date, ensuring programmes, events and content are accurate, engaging and on brand.
• Support SEO improvements and assist with creating landing pages, emails and digital campaigns using HubSpot.
• Monitor website and campaign performance, using data and insights to continually improve our marketing.
• Support the day-to-day delivery of marketing campaigns and projects across the team.
• Support campaign reporting by tracking key marketing metrics and sharing insights with the wider team.
• Work closely with colleagues across Marketing, Sales and the wider business to deliver campaigns successfully.

Skills

Creative

Confident

Curious

Organised

Proactive

Passionate about our mission

HubSpot experience

Tools

Canva

Adobe Creative Suite

HubSpot

Job description

Marketing Executive

Department: Internal - Marketing

Employment Type: Full Time

Location: London

Reporting To: Marketing Director

Compensation: £30,000 - £36,000 / year

Description

Makers’ mission is to build a better future. We transform lives and organisations through pioneering training which keeps pace with global tech shifts.

Tech and AI are reshaping jobs, the economy and society. Ensuring this transition is effective, equitable and inclusive will be a driver of human wellbeing into the next century. We believe talent is everywhere and the future belongs to those who can adapt and learn.

We are here to help people do this - across tech and in every job being remade now by AI. As a committed B-Corp with the best training results in the country, we believe we uniquely bring the heart and the hard- won expertise to do this.

As a Marketing Executive, you'll play a key role in bringing the Makers brand to life through outstanding content. Working closely with our CEO, you'll capture stories from client events, keynote speeches, high-profile engagements and thought leadership activities, helping turn them into content that inspires learners, employers and partners.

This is a hands-on role where no two weeks are the same. You'll be equally comfortable behind the camera, talking to clients and supporting senior leaders at high-profile events. One day you might be filming learner interviews or creating graphics for social media; the next you could be updating our website, supporting one of our CEO’s speaking engagements or turning a webinar into content. We use AI every day to help us work smarter, faster and more creatively, and we'll help you develop those skills too.

Success in this role is: producing high-quality marketing that strengthens the Makers brand, supports Sales and helps more learners and organisations discover Makers.

As a person you are:

• Creative: You enjoy creating content that looks great and tells a story.
• Confident: You're comfortable meeting senior people, building relationships, and representing Makers professionally.
• Curious: You're excited to learn new skills, particularly AI and digital marketing.
• Organised: You can manage multiple projects while paying attention to detail.
• Proactive: You enjoy taking ownership, getting stuck in and finding ways to improve.
• Passionate about our mission: You're excited by the opportunity to help people and organisations prepare for the future of work.

Key Responsibilities

CEO Events & Executive Content

• Help the CEO host Makers events, including thought-leadership dinners with senior stakeholders. You'll be confident making sure high-profile events run smoothly and senior stakeholders feel comfortable.
• Work alongside the CEO at client events, speaking engagements and webinars.
• Capture photography, video and interviews, turning events into high-quality content across social media, the website and sales materials.
• Spot opportunities to tell stories and create content before, during and after every event.

Content Creation and Social Media

• Create high-quality written, visual and video content across social media, the website and marketing campaigns.
• Capture stories from learners, clients, colleagues and partners that demonstrate the impact of Makers.
• Turn webinars, events and client conversations into engaging content across multiple channels.
• Use AI tools to help research, edit and produce content quickly without compromising quality.

Website & Digital Marketing

• Keep the Makers website up to date, ensuring programmes, events and content are accurate, engaging and on brand.
• Support SEO improvements and assist with creating landing pages, emails and digital campaigns using HubSpot.
• Monitor website and campaign performance, using data and insights to continually improve our marketing.

Marketing Operations

• Support the day-to-day delivery of marketing campaigns and projects across the team.
• Support campaign reporting by tracking key marketing metrics and sharing insights with the wider team.
• Work closely with colleagues across Marketing, Sales and the wider business to deliver campaigns successfully.

Skills, Knowledge and Expertise

We're open to candidates from a range of backgrounds. The ideal candidate will have:

• Ambition and drive to build a career in marketing and create work you're genuinely proud of.
• A genuine passion for creating outstanding content that captures attention and tells powerful stories.
• Confidence working alongside senior leaders and representing Makers professionally.
• The ability to work at pace, using AI and creative tools to deliver high-quality work quickly.
• Excellent written communication, organisation and attention to detail.
• An eye for good design and presentation.
• Confidence using creative tools such as Canva, Adobe Creative Suite or similar.
• Curiosity about AI and excitement to use new tools to improve the quality and speed of your work.
• Experience with HubSpot or similar marketing platforms is beneficial but not essential.

Success in this role means producing marketing that is creative, high quality and commercially impactful.

You’ll know you're succeeding when you:

• Deliver campaigns and content to a consistently high standard.
• Keep the Makers website accurate, engaging and up to date.
• Capture high-quality content from events, clients and colleagues.
• Use AI to improve the quality and efficiency of your work.
• Contribute towards Marketing's goals, including campaign engagement, website performance and marketing-qualified lead (MQL) generation.

Benefits

• We have a minimum holiday policy, rather than a maximum. We encourage our team to take at least 25 days a year (excluding UK Bank Holidays), including a Winter and Spring break when we shut down between late December and January, and mid year for a week. The whole company takes a break, so you’ll have peace of mind in knowing that nobody is working, not just you;
• We embrace holistic health at Makers, where mental health matters and is just as important as physical health, which is why we offer unlimited fully paid wellness leave from day 1;
• Private Medical Insurance (after passing probation);
• £500 Learning & Development allowance per annum and paid time off dedicated to your training & learning;
• Join daily meditation sessions run for the staff and students;
• Company pension contributions;
• Enhanced parental pay & leave - up to 20 weeks fully paid maternity leave, up to 8 weeks fully paid paternity & secondary caregiver leave, and up to 20 weeks fully paid adoption leave;
• Access to a Perks at Work account which provides access to a range of shopping and other leisure discounts.