Marketing Executive

CADS Software; England; Hybrid; GBP 28,000 - 30,000; Full time

Benefits offered by this job

Company pension

Hybrid working

Training & development

Cycle to work

25 days annual leave

Job summary

CADS Software is seeking a Marketing Executive to help plan and run campaigns across multiple brands, creating engaging content for social media, email campaigns, blogs, and more. You will manage website updates, analyse performance with GA4 and ClickDimensions, and drive traffic through SEO/AEO while supporting product launches and events.

You will collaborate with the team to explore AI-enabled content creation and optimisation, applying data to continuously improve results and deliver

Qualifications

• Experience in a marketing role, ideally across both digital and offline.
• Strong creative mindset and ability to generate ideas.
• Confident writing and content creation across platforms.
• Understanding of SEO and AEO and how to grow website traffic.
• Comfortable using data to improve performance.
• Organised and able to manage multiple projects at once.
• Ownership attitude and proactive mindset.

Responsibilities

• Planning and delivering marketing campaigns across multiple brands.
• Creating content for social media, email campaigns, blogs, and more.
• Managing website updates including landing pages and new content.
• Analysing performance using GA4 and ClickDimensions to improve results.
• Driving website traffic through SEO and AEO activity.
• Building and managing email marketing campaigns.
• Bringing fresh ideas through competitor and market research.
• Managing events, webinars, exhibitions, and awards.
• Supporting product launches and marketing activity.
• Creating and editing video content for campaigns and social media.
• Using AI tools to improve content creation and campaign efficiency.

Skills

Content creation

SEO & AEO

Data-driven marketing

Campaign planning

Project management

Writing skills

Tools

GA4

ClickDimensions

AI tools

Job description

CADS is a UK-based engineering software company developing market-leading design and detailing solutions for the built environment. Our software is trusted by thousands of engineers worldwide and is used on projects ranging from small developments to major infrastructure schemes.

We’re a growing business with a portfolio of five brands, and we’re looking for a creative Marketing Executive to help take our marketing to the next level.

The Role

We’re looking for someone who enjoys the creative side of marketing but also understands what drives results.

You’ll be planning and running campaigns, creating content, and using data to improve performance. If you like seeing your ideas turn into real results, you’ll fit in well here.

You’ll be working alongside another Marketing Executive and the wider team to deliver campaigns across digital and offline channels.

What You’ll Be Doing

• Planning and delivering marketing campaigns across multiple brands
• Creating content for social media, email campaigns, blogs, and more
• Managing website updates including landing pages and new content
• Analysing performance using GA4 and Click Dimensions to improve results
• Driving website traffic through SEO and AEO activity
• Building and managing email marketing campaigns
• Bringing fresh ideas through competitor and market research
• Managing events, webinars, exhibitions, and awards
• Supporting product launches and marketing activity
• Creating and editing video content for campaigns and social media
• Using AI tools to improve content creation and campaign efficiency

What We’re Looking For

• Experience in a marketing role, ideally across both digital and offline
• A strong creative mindset, someone who enjoys coming up with ideas
• Confident writing and creating content across different platforms
• Understanding of SEO and AEO and how to grow website traffic
• Comfortable using data to improve performanceOrganised and able to manage multiple projects at once
• Someone who takes ownership and gets things done

About You

• Video creation and some editing experience is ideal
• Understanding of how AI tools can be used to create, optimise, and scale marketing content
• "Can do" attitude and willingness to try new ideas
• A positive attitude and willingness to learn

Why Join CADS?

• Competitive salary of £28,000 - £30,000 + Company Pension + DIS
• Hybrid working (3 days in our Broadstone office per week)
• Supportive, collaborative team environment
• Ongoing training and professional development
• A role with real scope to grow and evolve within the business
• Cycle to work scheme
• 25 Days annual leave (+ public holidays)

We welcome applications from all candidates who are legible to work in the UK.