Marketing Campaigns and Audiences Manager

Arts Marketing Association; Greater London; Hybrid; GBP 40,000 - 65,000; Full time

Job summary

Woolwich Works seeks an experienced Marketing Campaigns and Audiences Manager to deliver its marketing campaigns and external communications from London. You will promote the events programme, market the venue to businesses, and ensure consistent brand messaging across channels.

You will analyse audience data, lead multiple campaigns, and craft copy for social media, newsletters and press releases. Collaboration with the PR agency will support a diverse programme and drive ticket sales.

Qualifications

• Experienced marketing professional who can analyse audience data and lead multiple campaigns.
• Proficient in linking marketing with programming and box office to drive sales and engagement.
• Strong copywriting skills for social media, newsletters and press releases.
• Able to pull reports and analyse audience data to inform strategy.

Responsibilities

• Deliver Woolwich Works’ marketing campaigns and external communications.
• Promote the public events programme and market the venue on a B2B basis.
• Analyse data to inform marketing activity and drive ticket sales.
• Oversee organic and paid social media to build awareness and engagement.
• Coordinate with PR agency to support a diverse programming slate.
• Ensure all communications remain true to the Woolwich Works brand.

Skills

Campaign management

Analytics

Copywriting

Social media

Audience analysis

Stakeholder communication

Job description

Marketing Campaigns and Audiences Manager

Closing date for applications:30 Sep 2026

Interview dates: 05 Oct 2026, 07 Oct 2026

Full-Time

Location: England - London

The Marketing Campaigns and Audiences Manager is responsible for delivering Woolwich Works’ marketing campaigns and external communications. They will work closely with the Head of Marketing to promote the public events programme; to market the venue on a business-to-business basis; on general communications, advocacy and brand awareness; and to review and analyse data to inform marketing activity.

The Marketing Campaigns and Audiences Manager will oversee both organic and paid social media, ensuring that the Trust is building both continuing awareness and engagement with audiences, and converting that
awareness and engagement to ticket sales. The Marketing Campaigns and Audiences Manager will also work with our PR agency to support Woolwich Works’ wide and diverse range of programming across comedy, music, craft, community, family, festivals, dance, theatre, workshops and more.

The Marketing Campaigns and Audiences Manager will make sure that all communications worked on remain true to the Woolwich Works brand.

Is this job for you?

We’re looking for an experienced marketing professional who can also analyse audience data and lead and manage multiple campaigns. You won’t necessarily have worked in a large venue but you will be proficient with how closely marketing, programming and box office are linked and the various pulls.

You’ll be a confident and capable communicator who’s comfortable with copywriting, whether for social media, a newsletter, or press release. You’ll also be comfortable pulling reports and digging into analysis of our audiences, and contributing to strategic discussions about developing our audiences further with ideas on how to drive sales and increase venue revenue.

We’re proud of the diversity of our community and aim to build a team that represents it. We therefore particularly welcome applications from people from black, Asian and ethnically-diverse backgrounds, and those identifying as D/deaf or disabled.