Marketing Campaign Manager

Confidential; England; On-site; GBP 45,000 - 65,000; Full time

Job summary

Reeta Vickers Recruitment is seeking a commercially minded marketer to own integrated campaigns across retail, ecommerce and digital channels.

You will plan, develop and deliver multichannel campaigns, collaborating with CRM, content, social media, ecommerce and store operations to drive measurable results. Candidates should balance strategic thinking with hands-on execution and strong stakeholder management.

Qualifications

• Proven experience managing integrated marketing campaigns from concept through to delivery.
• Solid understanding of CRM, digital marketing and customer lifecycle activity.
• Experience delivering campaigns across multiple channels, including retail and ecommerce.
• Strong project management and ability to juggle competing priorities.
• Budget management, performance analysis and reporting experience.
• Excellent stakeholder management and communication skills.
• Experience working with external agencies and internal teams.
• Proactive, organised approach with ownership.
• Retail/beauty/FMCG or consumer-focused experience advantageous.
• Mentoring or managing junior marketing colleagues would be beneficial.

Responsibilities

• Leading the planning and execution of integrated, multichannel marketing campaigns.
• Developing campaign strategies aligned with customer engagement and commercial growth objectives.
• Working collaboratively with internal stakeholders to deliver consistent campaigns across online and offline channels.
• Analysing campaign performance, identifying opportunities for improvement and using data to shape future activity.
• Managing campaign budgets and ensuring marketing investment delivers value.
• Coordinating external agencies and cross-functional projects.
• Supporting and coaching a Campaign Marketing Executive.
• Ensuring campaigns are commercially focused, customer-led and delivered to a high standard.

Skills

Integrated marketing

Campaign management

Stakeholder management

Project management

Tools

CRM

Job description

This isn't a role where you'll simply brief an agency and wait for the results. You'll take ownership of integrated marketing campaigns, bringing together creative thinking, commercial objectives and customer insight to deliver activity that makes a genuine impact.

If you enjoy the combination of strategy, hands-on campaign delivery and working with multiple teams to get things moving, this could be right up your street.

The Role

You’ll be responsible for planning, developing and delivering integrated marketing campaigns across retail, ecommerce and digital channels.

Working closely with CRM, content, social media, ecommerce, merchandising and store operations teams, you’ll ensure campaigns are delivered effectively, on time and with measurable results.

• Leading the planning and execution of integrated, multichannel marketing campaigns.
• Developing campaign strategies aligned with customer engagement and commercial growth objectives.
• Working collaboratively with internal stakeholders to deliver consistent campaigns across online and offline channels.
• Analysing campaign performance, identifying opportunities for improvement and using data to shape future activity.
• Managing campaign budgets and ensuring marketing investment delivers value.
• Coordinating external agencies and cross-functional projects.
• Supporting and coaching a Campaign Marketing Executive.
• Ensuring campaigns are commercially focused, customer-led and delivered to a high standard.

What We're Looking For

We're interested in speaking with commercially minded marketers who can balance creative thinking with strong campaign execution.

• Proven experience managing integrated marketing campaigns from concept through to delivery.
• A solid understanding of CRM, digital marketing and customer lifecycle activity.
• Experience delivering campaigns across multiple channels, ideally including retail and ecommerce.
• Strong project management skills and the ability to juggle competing priorities.
• Confidence managing budgets, analysing performance and reporting on results.
• Excellent stakeholder management and communication skills.
• Experience working with external agencies and internal creative or digital teams.
• A proactive, organised approach with the confidence to take ownership.

Previous experience within retail, beauty, FMCG or another consumer-focused industry would be advantageous, although we're equally interested in transferable experience.

Experience mentoring or managing junior marketing colleagues would also be beneficial.

Reeta Vickers Recruitment is committed to fair and inclusive recruitment. Applications are welcomed from candidates of all backgrounds.