Marketing and Communications Officer (Campus Services)

Bath; Bath; On-site; GBP 31,000 - 38,000; Full time

Benefits offered by this job

Generous annual leave

Pension scheme

Cycle to work

EV salary sacrifice

Staff gym discount

Postgraduate tuition discounts

LinkedIn Learning

Wellbeing resources

Job summary

Bath is seeking a Marketing and Communications Officer (Campus Services) to shape and deliver our strategy. You will promote housing, ResLife and campus services to students and external audiences, creating engaging content and campaigns.

You will analyse data, insights and feedback to continuously improve activity, and work with hospitality and retail partners on promotional initiatives within a busy university environment.

Qualifications

• Degree level or equivalent experience.
• Strong marketing and communications experience across multiple channels.

Responsibilities

• Develop, implement and evaluate the marketing and communications strategy.
• Enhance student engagement and support student experience goals.
• Promote Campus Services’ accommodation, ResLife and commercial services to internal and external audiences.
• Create and schedule engaging content across multiple channels; use data/insights to drive improvements.
• Support marketing and promotion of Campus Services’ commercial initiatives with partners.

Skills

Marketing care

Social media management

Content creation

Data analysis

Education

Degree or equivalent experience

Tools

Content Management Systems

Analytics tools

Creative software

Job description

Marketing and Communications Officer (Campus Services)

Job title Marketing and Communications Officer (Campus Services)

Department Campus Services

Salary Starting from £31,236, rising to £37,694

Grade Grade 6

Contract Type Full Time, Open Ended

Special Conditions Lone working, Manual handling

This is an exciting opportunity to join our Campus Services team as a Marketing and Communications Officer, playing a key role in shaping the ResLife Experience and wider Campus Services department.

About the role

You will help develop, implement and evaluate our marketing and communications strategy, ensuring our activity is insight-led, inclusive and aligned with University objectives.

Your work will enhance student engagement, support student experience goals, and promote our accommodation, ResLife, and commercial services to both internal and external audiences.

You will create and schedule engaging content across multiple channels and contribute to strategic planning by using data, feedback and market insight to drive continuous improvement. A key part of the role involves supporting the marketing and promotion of Campus Services’ commercial initiatives, working closely with hospitality, retail and other partners.

This role is central to delivering a positive, inclusive and enriching environment for our diverse community.

About you

The ideal candidate will be an organised, creative and proactive marketing professional, educated to degree level or able to demonstrate equivalent experience.

You will:

• bring significant hands-on experience in marketing, communications or digital roles, with a particular strength in managing social media channels and delivering varied projects in a fast-paced environment.


• be an exceptional communicator, confident in tailoring information for diverse audiences and producing high-quality written content with strong attention to detail.


• be digitally confident and be comfortable using a range of content management systems, analytics tools and creative software to produce engaging visual and digital materials.


• demonstrate strong information-handling skills, with the ability to analyse and interpret data to inform decision-making.

Yourinterpersonal skills will enable you to build positive relationships with colleagues, students and external partners, while maintaining excellent customer service.

Professionally, you will be

• highly organised


• able to prioritise competing deadlines


• confident in using sound judgement to solve problems

You will contribute positively to team culture and continuous improvement, showing motivation, initiative and a commitment to ethical, sustainable working practices.

Experience within Higher Education, staff supervision or line management, and an understanding of sector-wide developments would be advantageous.

We consider ourselves to be a university where difference is celebrated, respected and encouraged. We have an excellent international reputation with staff from over 60 different nations and have made a positive commitment towards gender equity and intersectionality receiving a Silver Athena SWAN award. We truly believe that diversity of experience, perspectives, and backgrounds will lead to a better environment for our employees and students and encourage applications from all genders, backgrounds, and communities, particularly from under-represented groups, and value the positive impact that will have on the university. We are committed to maintaining a safe and secure environment for our students, staff, and community by reinforcing our Safer Recruitment commitment.

We're continually expanding our benefits package to better support you and enhance your experience with us and the below is just an example of some of the many great benefits we offer:

• Generous annual leave allowance with an additional 5 discretionary days so that you can enjoy a positive work life balance


• Generous employer contributory pension schemes


• Cycle to work scheme


• Electric vehicle salary sacrifice scheme


• Staff discount at Team Bath gym


• Staff benefits include discounted postgraduate tuition and language courses, alongside a wide range of personal and professional development opportunities such as apprenticeships, LinkedIn Learning, and more


• Local discounts, including free entry to the Holburne Museum in Bath


• An excellent reward package that recognises the talents of our diverse workforce


• Employee assistance services through Health Assured, including access to the Wisdom app

We’re committed to creating a health-supporting working environment where everyone can thrive and be at their best. We offer a range of resources to enable you to do that from your first day here, including:

• Staff support groups and networks


• A network of Staff Wellbeing Champions


• A suite of tools, resources and frameworks that enable you to be at your best and thrive

Right to Work in the UK:We do not assess immigration or right to work status until offer stage. Being invited to interview does not guarantee you are eligible for visa sponsorship and all offers are conditional on meeting right to work requirements. Further information is available on our application support webpage.

Anonymous shortlisting:We are constantly seeking to reduce the unconscious bias that enters any assessment process, with the goal of creating an inclusive and equal assessment process. To support this, personal details such as your name, may be removed from application forms at the initial shortlisting stage.