Marketing Analyst

Searchability®; Leeds; Hybrid; GBP 28,000 - 38,000; Full time

Job summary

Searchability® is hiring a Marketing Reporting Analyst to build and maintain client dashboards in Looker Studio, turning paid media and website data into actionable insights. You will monitor performance data, support optimisation, and assist with GA4/GTM audits, pixels and event tracking, contributing to broader analytics projects.

The role is hybrid with 1-2 days in the office, based in Leeds or London, and involves direct client communication and autonomous work.

Qualifications

• 1-2 years' experience within digital analytics.
• Experience building reports and dashboards in Looker Studio.
• Hands-on experience with GA4 and Google Tag Manager.
• Experience working with paid media and website data.
• Ability to interpret performance data and turn it into clear, useful insights.
• Strong communication skills with the confidence to explain what the data means.
• Comfortable working autonomously and speaking directly with clients remotely.

Responsibilities

• Build and maintain client reports and dashboards in Looker Studio.
• Use paid media, website, and campaign data to identify trends and provide insights.
• Monitor digital performance data and support optimisation recommendations.
• Assist with GA4 and GTM audits, pixels and event tracking.
• Contribute to broader digital analytics projects including GEO/AEO and social media analysis.

Skills

Digital analytics

Looker Studio

GA4

GTM

Paid media data

Data interpretation

Client communication

Remote collaboration

Tools

Looker Studio

GA4

Google Tag Manager

Job description

• LEEDS OR LONDON - HYBRID WORKING 1-2 DAYS IN THE OFFICE
• BUILD LOOKER STUDIO DASHBOARDS AND TURN PAID MEDIA + WEBSITE DATA INTO CLEAR, ACTIONABLE INSIGHTS

ABOUT THE CLIENT

We're recruiting for a Marketing Reporting Analyst to join an established data and technology organisation delivering reporting, insight and digital analytics solutions for major brands. You'll primarily support reporting and analysis for a key client, with scope to get involved in wider media performance and digital analytics workstreams.

THE MARKETING REPORTING ANALYST ROLE:

You'll be responsible for building and maintaining client reports and dashboards in Looker Studio, using paid media, website and campaign performance data to identify trends, explain performance and provide clear insights.

You'll also monitor digital performance data, support optimisation recommendations and help identify areas for further investigation. Alongside reporting, you'll have the opportunity to support GA4 and Google Tag Manager (GTM) audits, implement pixels and event tracking, and contribute to wider projects including digital analytics improvements, GEO/AEO analysis and social media analysis.

MARKETING REPORTING ANALYST ESSENTIAL SKILLS

• 1-2 years' experience within digital analytics
• Experience building reports and dashboards in Looker Studio
• Hands-on experience with GA4 and Google Tag Manager
• Experience working with paid media and website data
• Ability to interpret performance data and turn it into clear, useful insights
• Strong communication skills with the confidence to explain what the data means
• Comfortable working autonomously and speaking directly with clients remotely