Market Strategy Lead — Materials, Polymers & Chemicals

PerkinElmer, Inc.; Seer Green; On-site; GBP 90,000 - 130,000; Full time

Job summary

PerkinElmer, Inc. is seeking a Strategic Segment Manager to own the go-to-market strategy for Materials, Polymers & Chemicals.

This market-facing, intelligence-led role sits at the intersection of product strategy and commercial execution. The role requires ownership of MRDs, GTM strategy development, and external thought leadership, with responsibility to influence VP Product Line roadmaps and campaign content across product lines.

Qualifications

• 8+ years of experience in product management, segment marketing, market intelligence, or applications science within analytical instrumentation, life sciences tools, or a closely adjacent scientific or industrial technology business
• Deep domain expertise in the assigned segment with ability to engage credibly with customer scientists and interpret regulatory requirements
• Structured VOC programmes experience and translating customer insight into commercially actionable strategy inputs
• Experience producing Market Requirements Documents, market assessments, or competitive analyses used to drive product investment decisions
• Strong written and spoken communication skills for technical and commercial audiences
• Bachelor's degree in Chemistry, Physics, Biology, Engineering, or related scientific discipline

Responsibilities

• Own the segment Market Requirements Document (MRD) and maintain it on an annual cadence with interim updates
• Develop the segment go-to-market strategy including target profiles, channels, campaigns, value proposition hierarchy and messaging
• Produce enablement tools such as competitive battlecards, segment guides, and customer workflow maps for field sales and regional marketing
• Lead annual growth planning for the assigned segment and identify growth initiatives and required product-line actions
• Represent the segment at conferences and advisory events and translate advisory input into commercial and product management actions
• Ensure MRD inputs are adopted into VP Product Line roadmaps and track implementation

Job description

PerkinElmer, Inc. is seeking a Strategic Segment Manager to own the go-to-market strategy for Materials, Polymers & Chemicals.

This market-facing, intelligence-led role sits at the intersection of product strategy and commercial execution. The role requires ownership of MRDs, GTM strategy development, and external thought leadership, with responsibility to influence VP Product Line roadmaps and campaign content across product lines.