Manager, Paid Search

OMD; Greater London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Join a leading advertising agency as a Manager, Paid Search, overseeing international campaigns for Tourism Ireland and Dockers. You will manage search activities, mentor junior team members, and utilize advanced bid management tools to optimize performance. This role offers a hybrid working pattern in London, promoting flexibility and inclusivity.

Qualifications

• Experience managing international paid search accounts.
• Proficient with third-party Bid Management tools.

Responsibilities

• Manage Search activities for Tourism Ireland and Dockers globally.
• Oversee planning and buying of Search advertising.

Skills

Analytical Skills

Time Management

Mentoring

Presentation Skills

Education

Google Ads Certification

Bing Ads Certification

Tools

Kenshoo

Marin

Search Ads 360

Job description

OMD Greater London, England, United Kingdom

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About The Role

Tourism Ireland is the public sector organisation responsible for promoting the Island of Ireland as a tourism destination overseas. The organisation aims to utilize technology effectively to connect with individuals through targeted digital advertising at scale.

We are undertaking a digital transformation project, developing bespoke MarTech tools to enhance consumer-centric communication. The past year has challenged the travel sector, prompting us to adopt more tactical and innovative media and communication strategies.

Dockers, part of the LS&Co family and a sister brand to Levi's, is expanding its market presence with new products. They aim to build on a successful 2022, supported by OMD EMEA, which manages eCommerce planning, buying, and local market brand activities for full funnel planning.

The role involves managing Search activities for Tourism Ireland and Dockers globally across Google Search, overseeing planning and buying of Search advertising, and leading the EMEA hub in best practices, training, and innovation.

About You

• Experience managing international paid search accounts across multiple engines.
• Proficient with third-party Bid Management tools like Kenshoo, Marin, Search Ads 360.
• Experience mentoring and training junior team members.
• Google Ads and Bing Ads certifications; bid platform certifications are a plus.
• Excellent time management skills, ability to prioritize and work under pressure.
• Strong analytical skills with Excel proficiency to monitor budgets and performance.
• Experience in campaign execution, optimization, and analysis.
• Ability to create performance reports and provide insightful recommendations.
• Experience in preparing and delivering client presentations.

About The Agency

At OMD EMEA, we aim to deliver 'better decisions, faster' for clients and colleagues. We focus on empathy to understand consumer needs, client goals, and employee aspirations.

Our working pattern involves being in the London office three days a week, with the remaining days remote. We are open to discussing flexible arrangements during the application process.

We value diversity, equity, and inclusion, striving to create an environment where everyone can thrive and bring their true selves to work.

We process your data in accordance with our Privacy Notice available at https://omnicommediagroup.com/recruitment-privacy-notices/.

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industry: Advertising Services