Loyalty Manager - Contract

Salt; Royston; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

Salt is searching for a Loyalty Manager to spearhead the transformation of its loyalty and membership programme. You will steer the design, launch, and optimization of a next-gen loyalty programme that focuses on customer acquisition and engagement.

The role involves collaboration across various teams to ensure alignment with business strategies. This is a 6-month hybrid contract based in Royston, offering a chance to drive measurable commercial success.

Qualifications

• Proven experience managing a loyalty or rewards programme.
• Strong skills in business case development and revenue modeling.
• Experience with CRM and digital teams.

Responsibilities

• Lead the design and optimization of a loyalty programme.
• Own the vision and business alignment for the programme.
• Collaborate with technology and external vendors for platform implementation.

Skills

Commercial acumen

Project management

Stakeholder engagement

Cross-functional teamwork

Job description

SALT is supporting a high‑growth consumer brand undergoing a major transformation of its loyalty and rewards proposition.

This role owns the end‑to‑end transformation and ongoing delivery of a flagship loyalty and membership programme, with the objective of driving acquisition, engagement, frequency and customer lifetime value.

The Loyalty Manager will set the vision and roadmap, lead platform integration, and work cross‑functionally across marketing, digital, CRM, finance, retail and technology to deliver a commercially robust, scalable programme.

KEY CONTRACT DETAILS

• 6-month contract
• Hybrid working in Royston

WHAT YOU’LL DO

• Lead the design, launch and optimisation of a next‑generation loyalty and rewards programme, covering earn‑and‑burn mechanics, incentives and member benefits.
• Own the loyalty vision and roadmap, ensuring alignment with wider business strategy and measurable commercial outcomes.
• Partner with technology and external vendors to implement and optimise a loyalty platform across web, app, CRM and retail touchpoints.
• Design and activate lifecycle journeys (acquisition, onboarding, engagement, retention) in close collaboration with CRM and digital teams.
• Build and deliver a calendar of loyalty campaigns, integrated into broader marketing and promotional plans with clear KPIs.
• Define and own the loyalty measurement framework, business cases and post‑campaign reviews, reporting performance against CLTV, frequency, engagement and ROI.

ABOUT YOU

• Proven experience owning or managing a loyalty, membership, subscription or rewards programme.
• Strong commercial acumen, including business case development and margin vs. incremental revenue modelling.
• Experience working cross‑functionally with CRM, digital, finance, retail and technology teams.
• Exposure to loyalty or martech platforms and vendor management.
• Background in consumer sectors such as retail, hospitality, travel, leisure or loyalty‑led businesses.