Lifecycle Campaigns Specialist (6-Month FTC)

Trinny London; Greater London; Hybrid; GBP 42,000 - 54,000; Full time

Benefits offered by this job

Hybrid and flexible working

25 days holiday

Product allowance £500 annual

Pension scheme

Work from anywhere 2 weeks

Job summary

Trinny London is seeking a Lifecycle Coordinator (6-Month FTC) to drive our retention strategy during a growth phase. You will own day-to-day email marketing, collaborate with digital and creative teams, and support lifecycle campaigns across email, SMS and direct mail.

A CRM-savvy marketer with strong organisation and AI tool interest will thrive here. You will help scale personalised communications, optimise campaigns, and maintain governance while working in a hybrid environment with a focus

Qualifications

• CRM/ESP experience in premium beauty or DTC environments.
• Ability to drive day-to-day email marketing operations from build to deployment.
• Strong organisational and multitasking capabilities with attention to detail.
• Proficiency with Excel/Google Sheets for campaign data analysis.

Responsibilities

• Take ownership of the day-to-day delivery of the email marketing calendar, including build, testing, QA and scheduling.
• Support the execution of lifecycle initiatives across email, SMS and direct mail.
• Coordinate assets with Creative and Copy teams using Asana to meet timelines.
• Perform pre-send checks on campaigns for accuracy, links, content, segmentation and tracking.
• Support channel reporting and provide insights on performance and trends.
• Monitor campaign performance and suggest testing and optimisation opportunities.
• Conduct market and customer research to inform lifecycle planning and channel development.
• Contribute to a structured testing approach across subject lines, send times and content formats.
• Explore and use AI tools to improve day-to-day workflows while maintaining brand controls.
• Maintain accurate campaign documentation and shared resources.
• Collaborate with Marketing, Creative, Ecommerce and Trading teams to align with commercial priorities.

Skills

CRM platforms

Campaign coordination

Asana

Data analysis

HTML/Jinja

AI tools

Tools

Ometria

Asana

Job description

Trinny London is seeking a Lifecycle Coordinator (6-Month FTC) to drive our retention strategy during a growth phase. You will own day-to-day email marketing, collaborate with digital and creative teams, and support lifecycle campaigns across email, SMS and direct mail.

A CRM-savvy marketer with strong organisation and AI tool interest will thrive here. You will help scale personalised communications, optimise campaigns, and maintain governance while working in a hybrid environment with a focus