Licensing & Merchandising Specialist

JR United Kingdom; Stoke-on-Trent; On-site; GBP 35,000 - 55,000; Full time

Job summary

An exciting opportunity awaits you as a Licensing & Merchandising Specialist with a dynamic team focused on shaping the future of motorsport. This role is pivotal in building a world-class merchandising and licensing business for an upcoming Formula 1 team. You will manage licensing activities, negotiate agreements, and collaborate with marketing to create compelling products. If you are adaptable, proactive, and passionate about sports, this is your chance to make a significant impact in a fast-paced environment that values innovation and strategic vision.

Qualifications

• 2-3 years of experience in licensing management, preferably in sports.
• Strong negotiation skills and knowledge of licensing agreements.

Responsibilities

• Manage end-to-end licensing processes ensuring brand compliance.
• Collaborate with marketing teams to create compelling product offerings.

Skills

Negotiation Skills

Relationship Management

Project Management

Market Analysis

Communication Skills

Education

Bachelor’s degree in Management

Bachelor’s degree in Marketing

Job description

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Licensing & Merchandising Specialist, Stoke-on-Trent

Client:

Stake F1 Team Kick Sauber

Location:

Stoke-on-Trent, United Kingdom

Job Category:

Other

EU work permit required: Yes

Job Views:

3

Posted:

05.05.2025

Expiry Date:

19.06.2025

Job Description:

Join the Audi F1 Project - Shape the Future of Motorsport!

Welcome to the Audi F1 Project. Audi will be competing in the FIA Formula 1 World Championship from 2026. The new team has three locations: Audi's Motorsport Competence Center in Neuburg (Germany), the Sauber Group's Formula 1 factory in Hinwil (Switzerland), and the Sauber Motorsport Technical Center in the UK. Our Power Unit is from Neuburg, while Hinwil develops the chassis and manages race operations.

What you need? The mindset of an athlete. If giving up isn’t an option for you and you see limits as challenges to overcome, you can bring Vorsprung durch Technik to Formula 1 with us. Become part of this unique project and make motorsport history. This position is based at Sauber in Hinwil, Switzerland.

Your mission

This role focuses on building a world-class merchandising, licensing, and retail business. We seek a Licensing & Merchandising Specialist capable of strategic vision and hands-on execution, managing licensing activities and supporting merchandising efforts. The environment is fast-paced and start-up-like, requiring adaptability, proactivity, and versatility between strategic and operational tasks.

• Support the development and implementation of licensing strategies aligned with the Audi F1 Project’s brand and commercial goals.
• Manage end-to-end licensing processes, ensuring operational efficiency, brand compliance, and quality standards.
• Collaborate with brand and marketing teams to create compelling product offerings.
• Negotiate and execute licensing agreements with mutually beneficial terms.
• Build and maintain strong relationships with licensees and partners to foster brand growth.
• Monitor licensed product performance and provide insights to optimize sales strategies.
• Oversee merchandising back-office activities, including order processing and logistics coordination.
• Analyze market trends and competitors to identify new licensing opportunities.

Your profile

• Bachelor’s degree in management, marketing, or a related field.
• 2-3 years of experience in licensing management, preferably in sports or related brands.
• Strong negotiation and relationship management skills.
• Knowledge of licensing agreements, intellectual property, and contract law.
• Excellent communication skills to influence and present at all organizational levels.
• Ability to manage multiple projects with high attention to detail.
• Passion for sports and understanding of consumer trends in sports merchandise.
• Proficiency in English; German skills are an advantage.