Lead Generation Co-Ordinator

Carrier; Halford CP; On-site; GBP 25,000 - 49,000; Full time

Job summary

Carrier is seeking a Lead Generation Co-ordinator to support marketing and sales in the UK & Ireland. Based in Telford, this on-site role drives brand visibility, generates and qualify leads, and collaborates with internal teams to ensure a seamless customer journey.

You will manage lead data in Salesforce, support campaigns, track KPIs, and help convert marketing leads into sales-ready opportunities while maintaining data quality and GDPR compliance.

Responsibilities

• Assist in delivering marketing campaigns to raise UK & Ireland visibility.
• Review, qualify, and route incoming leads to the sales team.
• Maintain high data quality in Salesforce and GDPR compliance.
• Track KPIs and share insights for campaign optimization.
• Support lead nurturing and follow-up activities.
• Collaborate with internal teams to ensure a seamless customer journey.

Skills

Lead generation

Sales collaboration

CRM Salesforce

Campaign management

Tools

Salesforce CRM

Job description

About Carrier

Carrier Global Corporation, global leader in intelligent climate and energy solutions, is committed to creating innovations that bring comfort, safety and sustainability to life. Through cutting-edge advancements in climate solutions such as temperature control, air quality and transportation, we improve lives, empower critical industries and ensure the safe transport of food, life-saving medicines and more. Since inventing modern air conditioning in 1902, we lead with purpose: enhancing the lives we live and the world we share. We continue to lead because of our world-class, inclusive workforce that puts the customer at the center of everything we do. For more information, visit corporate.carrier.com or follow Carrier on social media at @Carrier.

Role: Lead Generation Co-ordinator

Location: Telford, on site

Contract: Perm, full time

About the role

This role plays a key part in driving business growth by supporting both marketing and sales functions. You will be responsible for increasing brand visibility across the UK & Ireland, generating and qualifying leads, and collaborating closely with internal teams to ensure a seamless customer journey.

Role and Responsibilities:

Marketing Responsibilities:

• Assist in delivering marketing campaigns that increase visibility of Viessmann across the UK & Ireland, ensuring consistent messaging aligned with brand values and positioning
• Cooperate with marketing support functions across other business areas, to further improve local activities and exchange best practice
• Monitor KPIs, industry developments, competitors and report the results internally

Lead Generation Responsibilities:

• Review, assess, and qualify incoming leads from multiple channels (website, campaigns, events), ensuring they meet agreed criteria before passing to the sales team.
• Engage with prospective customers and partners through calls, emails, and Salesforce CRM workflows to nurture interest and progress leads through the funnel.
• Maintain and update lead and customer data in Salesforce CRM systems, ensuring high data quality and providing insights for marketing and sales optimisation.
• Assist in the launch and monitoring of lead generation campaigns, tracking performance metrics and identifying opportunities for improvement.
• Route qualified opportunities to the appropriate sales or partner contacts
• Support the conversion of marketing leads into sales-ready opportunities through structured follow-up and nurturing
• Provide qualitative and quantitative feedback to Marketing / Sales / Installers and other campaign team members
• Maintain accurate, up-to-date records of leads, contacts, and engagement activities
• Support lead scoring, segmentation, and reporting processes
• Ensure compliance with data handling and GDPR requirements
• Track personal performance metrics such as call volumes, conversion rates, and qualified leads generated
• Clearly communicate key value propositions, products, and partner offerings during outbound engagement

Pay Range

The annual salary for this position is between £24,785.00-£49,420.00 annually. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, and other unique qualifications of the successful candidate. Factors which may affect pay within this range include, but are not limited to, skills, education, experience, CLA participation, market typical pay for the role, and other unique qualifications of the successful candidate.

Other Compensation

This position may be entitled to short-term cash incentives, subject to plan requirements.

Benefits

We offer a competitive total rewards package that may include other benefits and well-being programs. Offerings vary by role and location and are designed to support employees’ health, security, and success.

Equal Treatment and Non-Discrimination

Carrier is committed to equal treatment and non-discrimination principles. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability, or any other applicable protected class.