Lead Commercial Analyst

The Gym Limited; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

The Gym Group is seeking a Lead Commercial Analyst to drive strategic, data-driven decisions across Product, Retention and Commercial teams. This senior role partners closely with cross-functional leaders to design measurement frameworks, size initiatives, and guide actions that protect membership growth and profitability.

With hybrid working (3 days in Clapham Junction, 2 days remote), you will own end-to-end analytics projects, mentor analysts, and push for automation and AI-driven

Qualifications

• Advanced SQL skills and the ability to independently extract and analyse complex datasets.
• Experience leading analytical projects end-to-end in a commercial or consumer-facing environment.
• Strong commercial judgement and the ability to translate data into business decisions.
• Excellent communication and data storytelling skills, with experience influencing senior stakeholders.
• Experience designing measurement frameworks and evaluating business or product performance.
• A proactive, curious approach - someone who spots opportunities, challenges assumptions and drives improvement.

Responsibilities

• Partner with Product and Retention teams to identify, size and evaluate strategic initiatives using data.
• Design measurement frameworks that define success before initiatives go live and evaluating outcomes after launch.
• Lead payment performance reporting and identify opportunities to improve payment success and reduce member churn.
• Deliver complex end-to-end analytical projects independently from problem definition to recommendation.
• Build trusted relationships with senior stakeholders across Product, Commercial, Marketing, Operations and Technology and influence business priorities.
• Communicate findings clearly through data visualisation and storytelling tailored to senior, non-technical audiences.
• Mentor analysts in the team, raising standards and methods across the function.
• Identify opportunities to improve analytics through automation, new tools and AI.

Skills

Advanced SQL

Analytics leadership

Commercial judgement

Data storytelling

Measurement frameworks

Stakeholder influence

Job description

Role: Lead Commercial Analyst. Location: Hybrid (3 days per week Clapham Junction, 2 days remote).

We’re The Gym Group... We’re one of the UK’s leading fitness businesses. With more than one million members, 265+ gyms and ambitious plans to keep growing, we’re the UK’s second-largest gym operator by membership and the fourth largest in Europe. Our mission is simple: to break down barriers to fitness for all.

Technology, data and new ideas play a central role - and you’ll have the opportunity to take ownership, challenge how things are done and see the impact of your work. Just as importantly, we’re a people‑first business where everyone is encouraged to be themselves.

We’ve been named one of The Sunday Times Best Places to Work and awarded Investors in People Gold, alongside a host of other awards recognising our culture and our people.

About the role

This is a senior analytics role with real influence - you will partner directly with our Product and Retention teams to shape strategic decisions, design how we measure success and identify the commercial opportunities that help us keep our members and grow the business. If you are an analyst who wants to move beyond reporting and genuinely drive outcomes, this is the role for you.

What you'll be doing

• Partnering with Product and Retention teams to identify, size and evaluate strategic initiatives using data
• Designing measurement frameworks that define success before initiatives go live and evaluating outcomes after launch
• Leading payment performance reporting and identifying opportunities to improve payment success and reduce member churn
• Delivering complex end-to-end analytical projects independently, from problem definition through to recommendation
• Building trusted relationships with senior stakeholders across Product, Commercial, Marketing, Operations and Technology and influencing business priorities
• Communicating findings clearly through strong data visualisation and storytelling tailored to senior, non-technical audiences
• Supporting and mentoring analysts in the team, helping raise standards and ways of working across the function
• Identifying opportunities to improve analytics through automation, new tools and AI

About you

• Advanced SQL skills and the ability to independently extract and analyse complex datasets
• Proven experience leading analytical projects end-to-end in a commercial or consumer-facing environment
• Strong commercial judgement and the ability to translate data into business decisions
• Excellent communication and data storytelling skills, with experience influencing senior stakeholders
• Experience designing measurement frameworks and evaluating business or product performance
• A proactive, curious approach - someone who spots opportunities, challenges assumptions and drives improvement

We offer a fantastic place to work in a great working culture and were recognised as #25 in the Top 50 places to work in the UK in 2022! We may be one of the leading budget gym chains in the UK but there’s nothing budget about our investment into our people. We have retained GOLD in our investors in people award for the last 6 years and were awarded silver in wellbeing last year. We’re also recognised as a disability confident and inclusive employer which is something we are truly proud of. We have been through some great and positive change recently from our shiny new "super G" logo to our exciting digital projects and our plans are to keep being innovative, creative and agile in all that we do and we want to do that sustainably. We hire people with real passion, positivity and enthusiasm who motivate and inspire those around them. Our vision is to have a diverse, high performing, engaged workforce that love what they do! We have a brilliant team and opportunities for development and growth with support for success. We don't want to stand still, we're growing, innovating and adapting, we're with you to reach you career goals too.