Kia Brand Manager

Wessex Garages; Newport; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Holiday allowance

Pension plan

Car purchase discounts

Cycle to work

Wellbeing resources

Eye tests & vaccines

Job summary

Wessex Garages in Newport is seeking an experienced automotive professional to step into the role of Kia Brand Manager. You will lead the sales team, drive performance, and shape the customer journey across our South Wales and South West network.

You’ll build campaigns, analyse trends, and collaborate with departments to ensure data accuracy and outstanding service. The role demands a proven branded-dealership background, strong coaching skills, and a customer‑first mindset.

Qualifications

• Proven experience in a similar management role within a branded car dealership.
• Strong coaching and communication skills with a track record of developing a high-performing team.
• Understanding of local market influences and how consumer behaviour affects sales.

Responsibilities

• Lead, coach and support the sales team to meet or exceed targets.
• Champion outstanding customer satisfaction and feedback integration.
• Create and deliver engaging sales events and campaigns with strong commercial impact.
• Develop targeted sales strategies informed by market trends and customer needs.
• Collaborate with other departments to maintain accurate customer data.

Skills

Brand management

Team leadership

Coaching

Sales strategy

Customer focus

Job description

At Wessex Garages, we’ve been putting customers first and delivering excellence in automotive retail for over 35 years. With dealerships across South Wales and the South West of England, we proudly represent leading manufacturers including Nissan, Hyundai, Kia, Mazda, GWM and Mitsubishi. For these leading brands we supply new and used cars and vans, deliver after sales support and champion the Motability Scheme.

We’re proud to offer our customers and colleagues an experience built on Knowledge, Value, Transparency, and Trust — values that are at the heart of everything we do.

We have an exciting opportunity for a motivated and experienced automotive professional to step into the role of Kia Brand Manager at our dealership in Newport.

In this key leadership role, you’ll be at the forefront of a dynamic, high-performing sales department. Your focus will be on driving sales performance, fostering a positive team environment, and ensuring every customer enjoys an exceptional experience.

What You’ll Be Doing

• Leading, coaching, and supporting the sales team to consistently meet and exceed performance targets.
• Championing outstanding customer satisfaction by ensuring best practices are followed and customer feedback is valued.
• Creating and delivering engaging sales events and campaigns that generate strong commercial results.
• Staying in tune with customer needs and market trends to develop targeted sales strategies.
• Collaborating with other departments to maintain accurate and up-to-date customer data.

What We’re Looking For

• Proven experience in a similar management role within a branded car dealership.
• A strong track record of getting the best out of a team through coaching and clear communication.
• An understanding of local market influences and how they impact consumer behaviour.
• A customer-first mindset with a real appreciation for how service quality shapes brand reputation and business success.
• A data-driven approach, with the ability to scrutinize commercial information and act strategically.
• The foresight to anticipate challenges and the agility to respond effectively.

If you’re ready to take the next step in your automotive career and want to be part of a respected brand and a supportive team, we’d love to hear from you.

Key information

• Working Pattern: 45.5 hours a week across Mon - Sat (with a 1 hour lunch). Day off in lieu during the week. 8:30am - 6pm weekdays and 8:30am - 5pm on Saturdays. Sunday working required during March and September
• Salary: Competitive plus bonus

Why join Wessex Garages?

We’re committed to supporting our people with a range of benefits designed to promote wellbeing, reward loyalty, and enhance your overall experience at work:

Benefits

• Holiday Allowance - Enjoy 22 days of annual leave plus bank holidays, with extra days added the longer you stay with us.
• Pension Scheme - We contribute to your future with company-backed pension support.
• Exclusive Employee Schemes - Take advantage of our discounted car purchase programme and Cycle to Work scheme after completing your probation.
• Wellbeing Support - Your wellbeing matters to us. Employees can access confidential support, guidance and resources covering mental health, wellbeing and life's challenges.
• Health Benefits - We provide complimentary eye tests and flu vaccination vouchers to help you stay healthy year-round.

Please Note

• Driving licence checks will be carried out during the recruitment process.
• We are unable to provide visa sponsorship for this position.
• Candidates must have the right to work in the UK, and this will be verified as part of the recruitment process.

To see all our latest vacancies, please visit www.wessexgarages.com/recruitment

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