Key Account Manager - B2B Growth & Relationships

Formed UK; Greater Lincolnshire; On-site; GBP 27,000 - 30,000; Full time

Benefits offered by this job

Profit share bonus (£2,000 pa approx.)

20 days' annual leave

Job summary

Formed UK, a well-established distributor serving the KBB and furniture industries, is looking for a Key Account Manager to join its Lincoln team. The role focuses on growing existing accounts, building long-term relationships and identifying new opportunities to maximise sales.

You will work closely with the Area Sales Manager to develop territory plans, manage quotations and proposals, and use CRM tools to track progress. Monday–Friday, 8:00–17:00.

Qualifications

• Experience in B2B sales and tele/prospecting
• Experience in prospecting, cold calling and appointment booking
• Proficiency with CRM systems and MS Office
• Strong communication and relationship-building skills
• Ability to analyse customer data and identify opportunities for growth
• Strong negotiation and objection-handling skills

Responsibilities

• Maintain and grow existing customer accounts by identifying opportunities to introduce new product lines and increase spend
• Develop and maintain long-term customer relationships to improve loyalty and profitability
• Work closely with Area Sales Managers to achieve area sales targets
• Identify and secure new business opportunities through telephone, email and LinkedIn prospecting
• Analyse key account spending to identify growth opportunities and address declining sales
• Keep the CRM system updated with relevant notes and information on sales opportunities
• Prepare quotations, proposals and costing spreadsheets for larger contracts
• Qualify new prospects, identify sales opportunities and arrange appointments
• Maximise incoming enquiries from existing customers and new prospects
• Handle objections and negotiate effectively to progress and secure sales
• Recommend suitable products and solutions based on customer applications and requirements
• Use technology, including Zoom and Microsoft Teams, to progress opportunities and improve efficiency
• Assist with booking appointments where required

Tools

CRM systems

Microsoft Office

Excel

Video conferencing (Zoom, Teams)

Job description

Formed UK, a well-established distributor serving the KBB and furniture industries, is looking for a Key Account Manager to join its Lincoln team. The role focuses on growing existing accounts, building long-term relationships and identifying new opportunities to maximise sales.

You will work closely with the Area Sales Manager to develop territory plans, manage quotations and proposals, and use CRM tools to track progress. Monday–Friday, 8:00–17:00.