Key Account Manager

Easyfairs; Twickenham; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Easyfairs in Twickenham is seeking an ambitious Sales Manager to drive exhibition, sponsorship and digital revenue across our Industrial Processing Portfolio. You will hunt new business, build long-term client relationships and achieve revenue growth.

This hybrid, full-time role offers a strong commission structure, extensive training and clear progression within Easyfairs, with opportunities to work on international events and grow your portfolio.

Qualifications

• 3-4+ years' experience in sales, account management, recruitment agency, or business development.
• Experience within exhibitions, events, conferences or media sectors preferred.
• Proven track record of achieving or exceeding sales targets.
• Strong new business development skills with the ability to close deals.

Responsibilities

• Identify, research and engage prospective exhibitors, sponsors and advertisers.
• Develop and execute strategic sales plans to win new business across the portfolio.
• Build and maintain a healthy sales pipeline through outbound prospecting and market research.
• Generate revenue through exhibition space, sponsorship, advertising and digital opportunities.
• Consistently exceed individual sales targets and KPIs.

Skills

New business development

Account management

Client retention

Relationship building

Sales targets

Job description

Full-time, hybrid (3 days office-based, 2 days wfh)

Twickenham TW1 3QS

The Opportunity

We are looking for an ambitious, commercially driven Sales Manager to join our award-winning Industrial Processing Portfolio.

This is an exciting opportunity for a proven sales professional who thrives on winning new business, building long-term client relationships, and delivering revenue growth. We are also open to those from recruitment agency backgrounds. You'll be responsible for driving exhibition, sponsorship, advertising, and digital revenue across a portfolio of market-leading international events and media brands.

We're looking for someone with a genuine hunter mentality—someone who enjoys opening new doors, identifying opportunities, and converting prospects into long-term clients. Alongside new business development, you'll manage and grow an established customer base, ensuring strong retention and year-on-year rebook rates.

This role is ideal for an experienced Account Manager/Key Account Manager looking for a more commercially focused sales position with significant earning potential. You'll benefit from one of the strongest commission structures in the industry, extensive training and development opportunities, and clear progression pathways within Easyfairs.

Key Responsibilities

New Business Development

• Identify, research and engage prospective exhibitors, sponsors and advertisers.
• Develop and execute strategic sales plans to win new business across the portfolio.
• Build and maintain a healthy sales pipeline through outbound prospecting, networking and market research.
• Generate revenue through exhibition space, sponsorship, advertising and digital opportunities.
• Consistently exceed individual sales targets and KPIs.

Account Management & Client Retention

• Manage and grow a portfolio of existing clients.
• Maximise customer retention and drive year-on-year rebook revenue.
• Build strong, consultative relationships with key decision-makers and stakeholders.
• Identify upselling and cross-selling opportunities across the wider portfolio.
• Deliver exceptional customer service and ensure clients achieve strong ROI from their participation.

Event & Industry Engagement

• Attend industry events, competitor exhibitions and client meetings both in the UK and internationally.
• Represent the portfolio as a trusted industry partner and ambassador.
• Develop a strong understanding of industry trends, market developments and customer needs.
• Work closely with marketing, operations and content teams to support successful event delivery and campaign execution.

Collaboration & Portfolio Growth

• Contribute ideas and market intelligence to support the strategic growth of the portfolio.
• Collaborate with internal teams to deliver best-in-class customer experiences.
• Take ownership of your territory, pipeline and revenue performance.

What Success Looks Like

• Consistently achieving and exceeding revenue targets.
• Securing new exhibitors, sponsors and advertisers.
• Maintaining high client retention and rebook rates.
• Building a strong network of industry contacts and decision-makers.
• Contributing directly to the continued growth and success of the events within our Industrial Processing Portfolio.
• Becoming a recognised face within the industry through regular event attendance and client engagement.

Essential Criteria

• 3-4+ years' experience in a sales, account management/key account management, recruitment agency or business development role. Experience within the exhibitions, events, conferences or media sectors is strongly preferred.
• Proven track record of achieving or exceeding sales targets.
• Strong new business development skills with the ability