Integrated Marketing Campaign Lead

Aqa; Manchester; Sur place; GBP 30 000 - 42 000; Plein temps

Résumé du poste

AQA in Manchester is seeking a Marketing Executive to drive integrated campaigns across digital channels, deliver resourceful content, and collaborate with Marketing Operations and Campaign teams to optimise activity and ROI.

You will manage campaigns end-to-end, coordinate stakeholders, and ensure on-brand communications while supporting customer engagement across social, web, email and other channels.

Qualifications

• Experience delivering cross-channel campaigns with measurable results.
• Ability to write clear, compelling content for digital and offline channels.
• Strong project management with ability to meet time and budget constraints.
• Experience collaborating with multiple teams and external agencies.
• Data-driven approach to optimise campaigns and ROI.

Responsabilités

• Develop creative and successful integrated campaigns in collaboration with Marketing Managers.
• Schedule activity delivery to time and budget, including content for customer engagement.
• Create impactful copy and content for online and offline channels.
• Manage day-to-day running of campaigns from concept to completion, meeting briefs and ROI.
• Monitor activity and adjust based on market needs and competitor activity.
• Analyse channels with the Marketing Analyst to optimise performance.
• Identify process improvements to increase efficiency and effectiveness.
• Coordinate internal stakeholders to handle customer enquiries efficiently.
• Manage relationships with internal departments and external agencies.
• Oversee email communications and audience segmentation using Microsoft Dynamics.
• Ensure content is on-brand and aligns with house style and core values.

Connaissances

Integrated campaigns

Digital marketing

Copywriting

Project management

Stakeholder management

Analytics

Outils

Microsoft Dynamics

Description du poste

AQA in Manchester is seeking a Marketing Executive to drive integrated campaigns across digital channels, deliver resourceful content, and collaborate with Marketing Operations and Campaign teams to optimise activity and ROI.

You will manage campaigns end-to-end, coordinate stakeholders, and ensure on-brand communications while supporting customer engagement across social, web, email and other channels.