Insights Analyst

Iceland Foods Ltd.; Sealand Manor; On-site; GBP 35,000 - 55,000; Full time

Job summary

Iceland Foods Ltd. is seeking an Insights Analyst to drive data-led decision making across Merchandising and Floor Planning.

You will build reports and dashboards, interpret large datasets and partner with trading, finance, marketing and store operations to shape product ranging and space planning decisions. In this role you will translate complex data into actionable recommendations, support self-service reporting, and promote data governance and accessibility across departments.

Qualifications

• Strong analytical skills with the ability to work confidently with large datasets.
• Advanced proficiency in Microsoft Excel and SQL.
• Experience building and maintaining dashboards and reports using Power BI.
• Strong stakeholder management and communication skills.
• Ability to present findings clearly and influence decision-making.
• Experience working in a fast-paced, evolving business environment.
• Qualification in Data Analytics, Computer Science, Engineering, or equivalent practical experience in data analysis.

Responsibilities

• Analyse and interpret large datasets to identify trends, opportunities and actionable business insights.
• Develop and maintain reports, dashboards and visualisations to support merchandising, ranging and space planning decisions.
• Partner with stakeholders across Trading, Merchandising, Floor Planning, Finance, Supply Chain, Marketing, Digital and Store Operations teams.
• Support the development of self-service reporting solutions and help improve data accessibility across departments.
• Ensure the accuracy, integrity and quality of range and merchandising data.
• Translate complex information into clear recommendations for both technical and non-technical stakeholders.
• Identify opportunities to improve reporting processes, increase efficiency and deliver scalable solutions.
• Support the successful delivery of key merchandising and floor planning initiatives throughout the product lifecycle.

Skills

Analytical skills

Excel

SQL

Power BI

Stakeholder management

Communication

Data analysis

Education

Data Analytics

Computer Science

Engineering

Tools

Microsoft Fabric

Azure data environments

SharePoint

Microsoft Office

Job description

Join Our Team as an Insights Analyst

We're looking for a data-driven and commercially minded Insights Analyst to join our Merchandising & Floor Planning team. This is an exciting opportunity to play a key role in shaping product ranging and space planning decisions that directly impact sales performance, customer experience and business efficiency.

Working across Merchandising, Floor Planning, Trading and Store Format teams, you'll use data and insight to support strategic decision-making, create impactful reporting and help drive continuous improvement across the business.

What You'll Be Doing

As an Insights Analyst, you'll:

• Analyse and interpret large datasets to identify trends, opportunities and actionable business insights.
• Develop and maintain reports, dashboards and visualisations to support merchandising, ranging and space planning decisions.
• Partner with stakeholders across Trading, Merchandising, Floor Planning, Finance, Supply Chain, Marketing, Digital and Store Operations teams.
• Support the development of self-service reporting solutions and help improve data accessibility across departments.
• Ensure the accuracy, integrity and quality of range and merchandising data.
• Translate complex information into clear recommendations for both technical and non-technical stakeholders.
• Identify opportunities to improve reporting processes, increase efficiency and deliver scalable solutions.
• Support the successful delivery of key merchandising and floor planning initiatives throughout the product lifecycle.

What We're Looking For

Essential Skills & Experience

• Strong analytical skills with the ability to work confidently with large datasets.
• Advanced proficiency in Microsoft Excel and SQL.
• Experience building and maintaining dashboards and reports using Power BI.
• Strong stakeholder management and communication skills.
• Ability to present findings clearly and influence decision-making.
• Experience working in a fast-paced, evolving business environment.
• Qualification in Data Analytics, Computer Science, Engineering, or equivalent practical experience in data analysis.

Desirable Skills & Experience

• Experience working with Microsoft Fabric and Azure-based data environments.
• Knowledge of data warehousing and data pipeline management.
• Experience using Microsoft Office and SharePoint platforms.
• Exposure to retail, merchandising, floor planning, category management, or commercial analytics environments.

What Success Looks Like

In this role, you'll help deliver:

• Improved sales and profitability through data-led recommendations.
• Cost savings and operational efficiencies.
• High levels of data accuracy and governance.
• Time-saving reporting and analytical solutions.
• Effective support of key trading, merchandising, and floor planning critical paths.

Why Join Us?

This is an opportunity to join a collaborative and forward-thinking team where your insights will directly influence commercial decisions across the business. You'll work with a wide variety of stakeholders, gain exposure to strategic projects and help shape the future of data and reporting capabilities within the organisation.