Insight Manager

Dentsu; Greater London; On-site; GBP 50,000 - 80,000; Full time

Job summary

Dentsu Data Labs in London is seeking an experienced insights professional to generate actionable, data-driven stories for clients and drive product innovation in a fast-moving team.

You will manage end-to-end media insight projects, synthesize findings from surveys and other sources, present clear recommendations to senior stakeholders, and help shape our portfolio with proactive industry insights.

Qualifications

• Proven experience in media insight projects.
• Ability to design proposals that meet client needs and are actionable.

Responsibilities

• Manage consumer insight and effectiveness research projects from end to end.
• Liaise with third-party suppliers and clients; write questionnaires and guides.
• Present insights clearly to directors and clients; debrief findings.

Skills

Quantitative research

Communication skills

Time management

Project management

Storytelling / insights

Tools

Brandwatch

GWI

YouGov

TGI

Touchpoints

Mintel

Job description

Job Description:We are looking for someone who is capable of generating actionable insights and telling meaningful stories to our clients. They will deliver best-in-class data-driven products and solutions that help drive profitable client growth.Acting as a thought-leader, this person will also drive product innovation and keep abreast of industry and competitor developments.The position is in a fast moving and dynamic team. Deadlines can often be tight and therefore we require someone who is able to work under pressure and on their own initiative. Given the rapidly changing media landscape we welcome pro-active suggestions on how to continually improve our product offering, and part of the role would be to get involved in helping develop our product portfolio.Key Responsibilities1. Client Engagement & ProposalsSupport Senior Insight team members in selling in research and effectiveness projects by creating proposals that detail the most appropriate methodologies to meet client needs.Liaise with internal departments and clients to ensure all relevant information is collected and that all output is action orientated.2. Project Management & DeliveryManage consumer insight and effectiveness research projects from end to end, including liaising with third-party suppliers, client handling, questionnaire/discussion guide writing, project set-up, testing and checking, analysis and reporting, QA and debriefing.Brief other team members clearly on projects where necessary.3. Insight & Thought LeadershipAdd meaningful insight and market context to findings.Challenge current thinking and research where appropriate.Keep up to date with developments in the industry.4. Commercial ManagementKeep track of the financial status of projects, including logging all leads, issuing supplier POs and assisting client teams in billing delivered projects.Required experience/skillsMinimum 4 years’ experience in a media insight role.Excellent understanding of quantitative research techniques (e.g. surveys).Excellent understanding of industry tools (TGI, GWI, YouGov, Touchpoints and similar, Mintel etc.).Excellent communication and presentation skills.Ability to create clear proposals to sell in projects, with support from Directors.Ability to brief team members clearly, explaining what is expected and working with them to ensure output matches the brief.Ability to manage projects from end to end, with support from Directors.Ability to structure and communicate insights with clarity and simplicity using a multitude of data sources.Excellent time management skills, with the ability to multi-task and manage multiple projects at any one time.Desirable skills and expertiseUnderstanding of qualitative research techniques (e.g. focus groups).Experience with social listening tools (e.g. Brandwatch).ABOUT DENTSU INTERNATIONALPart of dentsu, dentsu international headquartered in London operates in over 145 markets worldwide with more than 48,000 dedicated specialists. We help clients to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in media, CXM, and creative. www.dentsu.comWORKING WITH USJoining dentsu international, you’ll join a team of 48,000 people. It’s an opportunity to produce career-defining work. Along the way, you’ll team up with inspiring colleagues and encounter a richness of clients, cultures, and experiences. We offer exciting challenges, memorable experiences, and opportunities to shape your future.DIVERSITY AND INCLUSIONWe’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age, or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.#LI-Hybrid #LI-AmplifiLocation:LondonBrand:Dentsu Data LabsTime Type:Full timeContract Type:Permanent