Inside Sales Analyst (SAAS, FinTech, B2B)

JR United Kingdom; London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading company in the AI sector is seeking a talented sales and marketing analyst in London to drive lead generation and enhance communication with prospects. This role involves collaborating closely with the marketing team to implement prospecting initiatives, supporting sales outcomes and elevating brand awareness in the financial services domain.

Qualifications

• Experience range: 1-3 years.
• Current MBA students in final year of study preferred.

Responsibilities

• Generate leads and nurture warm prospects.
• Set up meetings between prospects and sales leaders.
• Run LinkedIn Lead Generation Campaign.

Skills

Communication skills

Passion for prospecting

Knowledge of mortgage and secured lending

Lead generation

Sales & marketing automation

Understanding of business and technology

Education

MBA in marketing

6 months Sales experience in B2B sales

Job description

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Client:

Digilytics AI

Location:

london, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

16.06.2025

Expiry Date:

31.07.2025

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Job Description:

At Digilytics, we build and deliver easy to use AI products to the secured lending and consumer industry sectors. In an ever-crowded world of clever technology solutions looking for a problem to solve, our solutions start with a keen understanding of what creates and what destroys value in our clients’ business.

Founded by Arindom Basu, the leadership of Digilytics is deeply rooted in leveraging disruptive technology to drive profitable business growth. With over 50 years of combined experience in technology-enabled change, the Digilytics leadership is focused on building a values-first firm that will stand the test of time.

We are currently focused on developing a product, Digilytics RevEL, to revolutionise loan origination for secured lending covering mortgages, motor and business lending. The product leverages the latest AI techniques to process loan application and loan documents to deliver improved customer and colleague experience, while improving productivity and throughput and reducing processing costs.

The product is currently deployed at a number of lenders in the UK and at early stages of deployment at lenders in the US

The leadership strongly believes in the ethos of enabling intelligence across the organization. Digiliytics AI is headquartered in London, with presence across US and India.

• Know about our product: Digilytics RevEL
• Digilytics featured in Forbes: https://bit.ly/3zDQc4z
• Media Center: Digilytics Media Center | Latest Resources

About the role

We are looking for a talented sales and marketing analyst to execute our prospecting initiatives with an objective to increase lead generation. As the first line of communication with prospects, an ideal analyst will excel at researching leads, starting new relationships, and setting our sales closers up for success.

You’ll be part of the marketing team to generate marketing qualified leads, analyse & run prospecting drip feed campaigns, follow up with prospects on LinkedIn.You should be a quick learner with strong communication skills and decide the best way to present message to our audience and use content to create brand awareness.

MUST haves:

• Excellent communicationskills
• Passion for prospecting & communications
• FS domain experience,ability to understandloan originationprocessformortgagelendingor othersecured lending is desirable.
• Exposure to AI / ML in loan origination is desirable.
• Experience range: 1-3 yrs

Responsibilities

The individual will work with sales & marketing and will be responsiblefor generating marketing qualified leads for the sales team.Some areas ofactivities:

• Generate leads and nurture warm prospects
• Manage and maintain a pipeline of interested prospects
• Set up meetings between prospects and sales leaders
• Analyse & run prospecting campaigns on Freshsales
• Follow up with existing & new prospects
• Develop strategy to generate new MQL’s
• Run LinkedIn Lead Generation Campaign on LinkedIn
• Identify best practices to refine the company’s lead generation playbook

Expected and Desired Skills

• Passion for sales & marketing
• Knowledge of mortgage and secured lending
• History of exceeding lead targets
• Knowledge of sales & marketing automation
• Experience for SaaS sales and marketing is desirable
• Soundunderstanding of business, and technology.

Desired Background

• MBA in marketing or 6 months Sales experience in B2B sales is an advantage
• Current MBA students in final year of study