Influencer Marketing Manager

Bloom Careers; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Hybrid work (2 days on-site)

25 days annual leave + birthday off

Skincare product discounts

Private healthcare

Cycle to work

Job summary

Bloom Careers is partnering with a premium skincare brand in West London. This hybrid role leads influencer strategy, creator partnerships, and content development to drive commercial growth.

You will own the full creator funnel from discovery to performance, manage budgets and negotiate partnerships, while staying ahead of skincare trends. 4+ years in influencer marketing and a passion for sustainable beauty are essential.

Qualifications

• 4+ years in influencer marketing / creator partnerships (beauty, lifestyle or DTC).
• Proven track record building and scaling creator ecosystems end-to-end.
• Confident short-form content creator – TikTok, Reels, Shorts, filming and editing.
• Strong negotiator with a data-aware, highly organised approach.
• Genuine passion for skincare and sustainability.

Responsibilities

• Define and execute influencer strategy: tiers, budgets, and briefs aligned to launches and KPIs.
• Build, grow and retain a high-performing creator network through strong briefs and engagement.
• Lead negotiations to maximise ROI, usage rights and long-term partnership value.
• Analyse performance data (reach, engagement, CTR, sales) to optimise creators and content.
• Scale the affiliate programme and maximise content value across paid, organic and ecommerce.
• Create hands-on short-form content to set the creative benchmark.
• Partner with Brand, Social and Creative teams; stay ahead of trends and competitors.

Skills

Influencer marketing

Creator partnerships

Short-form content creation

Negotiation

Skincare sustainability passion

Job description

West London (Hybrid) 2 days per week on site

25 days annual leave + your birthday off + public holidays.

Free skincare products, 50% off sister brands, and family discounts.

Private healthcare, Employee Assistance Programme, and cycle to work scheme.

My client is a renowned, premium skincare brand. Since launching, they've empowered thousands of people to achieve healthier skin and grown into a globally recognised, award-winning brand, now backed by fresh investment for bold growth. This is a hands-on role at the intersection of influencer marketing, content and brand. You'll own the full creator funnel from discovery and strategy through to content, affiliate and performance, building long-term creator relationships that drive real commercial growth.

Key Responsibilities

• Define and execute influencer strategy: tiers, budgets, and briefs aligned to launches and KPIs.
• Build, grow and retain a high-performing creator network through strong briefs and engagement.
• Lead negotiations to maximise ROI, usage rights and long-term partnership value.
• Analyse performance data (reach, engagement, CTR, sales) to optimise creators and content.
• Scale the affiliate programme and maximise content value across paid, organic and ecommerce.
• Create hands-on short-form content to set the creative benchmark.
• Partner with Brand, Social and Creative teams; stay ahead of trends and competitors.

What We're Looking For

• 4+ years in influencer marketing / creator partnerships (beauty, lifestyle or DTC).
• Proven track record building and scaling creator ecosystems end-to-end.
• Confident short-form content creator - TikTok, Reels, Shorts, filming and editing.
• Strong negotiator with a data-aware, highly organised approach.
• Genuine passion for skincare and sustainability.