Industrial Modality Director

Varex Imaging Corporation; Greater London; On-site; GBP 90,000 - 120,000; Full time

Job summary

Varex Imaging Corporation is seeking a senior product marketing leader to drive NPI and portfolio strategy for industrial imaging solutions in the UK. You will lead cross-functional teams with engineering, operations, and sales to ensure successful product launches and lifecycle management.

The role requires deep experience in industrial imaging, strong communication skills, and a global travel mindset to engage OEMs and key accounts, shaping the product-market fit and strategic roadmap.

Qualifications

• Bachelor’s or Master’s degree in Engineering, Marketing, or related field; MBA preferred.
• 8+ years of experience in industrial imaging, preferably in non-destructive testing X-ray technologies.
• Proven track record in product marketing, solution development, or strategic marketing roles.
• Strong understanding of X-ray system architecture, OEM dynamics, end-user applications and imaging trends.
• Experience with new product introductions and cross-functional launch planning.
• Excellent communication, leadership, and stakeholder management skills.
• Willingness to travel globally as needed.

Responsibilities

• Lead the marketing and solution strategy for new Industrial product launches, including X-ray component bundles, photon counting technologies and microfocus X-ray sources.
• Conduct comprehensive market analysis identifying trends, customer needs, competitor strategies, and opportunities.
• Spearhead the creation and development of innovative Industrial imaging solutions meeting market demands and ahead of industry trends.
• Define clear, actionable product requirements from customer feedback and market data.
• Craft and refine unique value propositions for new Industrial products and solutions.
• Define and execute the Industrial solution roadmap in alignment with Varex’s initiatives with multi-year roadmaps.
• Partner with engineering, operations, and sales to ensure readiness for product launches and lifecycle support.
• Engage OEMs and key accounts to validate product-market fit and collect feedback.
• Develop compelling value propositions, launch plans, and sales enablement tools for global campaigns.

Skills

Product marketing

Strategic marketing

NPI launches

Market analysis

Cross-functional leadership

Customer engagement

Education

Bachelor’s or Master’s degree in Engineering/Marketing

MBA preferred

Tools

X-ray imaging systems

Job description

Job Description

Key Responsibilities

• New Product Introduction (NPI): Lead the marketing and solution strategy for new Industrial product launches, including X-ray component bundles, photon counting technologies and microfocus X-ray sources
• Market Analysis: Conduct comprehensive market analysis utilizing both quantitative and qualitative methods. Identify emerging trends, customer needs, competitor strategies, and market opportunities to inform portfolio direction.
• Solution Development: Spearhead the creation and development of innovative Industrial imaging solutions including X-ray component bundles, photon counting technologies and microfocus X-ray sources, ensuring they meet market demands and are ahead of industry trends.
• Product Requirement Definition: Gather and analyze customer feedback, market data, and technology advancements to define clear, actionable product requirements for new Industrial offerings.
• Value Proposition Development: Craft and refine unique value propositions for new Industrial products and solutions, highlighting their competitive advantages and aligning them with the needs and expectations of the target customer segments.
• Strategic Leadership & Roadmap Definition: Define and execute the Industrial solution roadmap in alignment with Varex’s strategic initiatives and in close collaboration with the business units. Establish multi-year product roadmaps, prioritizing features and innovations based on market analysis, business value, and customer impact.
• Cross-functional Collaboration: Partner with engineering, operations, and sales to ensure readiness for product launches and to support lifecycle management.
• Customer Engagement: Act as the voice of the customer, engaging with OEMs and key accounts to validate product-market fit and gather feedback for continuous improvement.
• Marketing Execution: Develop compelling value propositions, launch plans, and sales enablement tools to support global campaigns and regional rollouts.

Qualifications

• Bachelor’s or Master’s degree in Engineering, Marketing, or related field; MBA preferred.
• 8+ years of experience in industrial imaging, preferably in non-destructive testing X-ray technologies.
• Proven track record in product marketing, solution development, or strategic marketing roles.
• Strong understanding of X-ray system architecture, OEM dynamics, end-user applications and imaging trends.
• Experience with new product introductions and cross-functional launch planning.
• Excellent communication, leadership, and stakeholder management skills.
• Willingness to travel globally as needed.

Why Join Varex Imaging?

At Varex Imaging, we are making the invisible visible. Join a global leader in X-ray imaging components and help shape the future of diagnostic imaging. You’ll work with a passionate team committed to innovation, quality, and customer success.

Time Type:
Full time

Job Type:
Regular

Work Shift:
N/A

Pay Rate Type:
Salary

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.