Hybrid Senior B2B Marketing Lead - ABM & Bids

High Five; Sheffield; Hybrid; GBP 45,000 - 50,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

ROVA Health is seeking a Senior Marketing Manager to lead day-to-day marketing across the UK and Europe, driving ABM-led lead generation and tender support. You’ll partner with business development and the bid team to win opportunities and ensure brand consistency from first contact to on-site signage.

You will run multichannel campaigns, manage a junior team, and own branding, content, and performance reporting. Hybrid UK location; salary £45,000–£50,000; Full-time, Fixed-Term contract.

Qualifications

• Senior B2B or B2B2C marketing experience with large or multi-site clients.
• Experience planning and delivering account based marketing programmes.
• Experience collaborating with bid, sales or business development teams.
• Experience applying a brand and design system across touchpoints.

Responsibilities

• Develop the ROVA Health Marketing Plan with the Group Head of Marketing.
• Lead ABM programmes and multi-channel campaigns to build pipeline.
• Support tenders and competitive pitches with bid team input and brand consistency.
• Map client journeys and ensure brand standards across bids and on-site touchpoints.
• Lead and mentor a Marketing Executive and manage budgets and KPIs.

Skills

B2B Marketing

ABM Marketing

Bid & Sales Collaboration

Brand & Design

Multichannel Marketing

Team Mentoring

Commercial Acumen

Project Management

Job description

ROVA Health is seeking a Senior Marketing Manager to lead day-to-day marketing across the UK and Europe, driving ABM-led lead generation and tender support. You’ll partner with business development and the bid team to win opportunities and ensure brand consistency from first contact to on-site signage.

You will run multichannel campaigns, manage a junior team, and own branding, content, and performance reporting. Hybrid UK location; salary £45,000–£50,000; Full-time, Fixed-Term contract.