Hybrid Paid Social Manager - Growth into Google Ads

Identify Talent; Hull and East Yorkshire; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

Identify Talent is seeking a Paid Social Media Manager in East Yorkshire with hybrid working. You will own the paid social function day-to-day, from shaping strategy and audiences to hands-on build, optimisation and client communication.

The role offers progression toward Google Ads and broader performance media ownership, with a salary of £35,000-£45,000 DOE. You will manage campaigns across Meta and other platforms, testing creatives and bidding strategies, while ensuring budgets are used

Qualifications

• Ownership of paid social campaigns from strategy to reporting.
• Develop and implement campaigns across Meta; other platforms a bonus.
• Manage budgets in a commercially responsible way.
• Test creatives, audiences and bidding strategies using data.
• Set up and monitor conversion tracking (pixels/events).
• Communicate insights and recommendations to clients.

Responsibilities

• Own the paid social function day-to-day from strategy to reporting.
• Lead on planning, execution and optimisation of campaigns across Meta and other platforms.
• Collaborate with the paid media lead to broaden skills in Google Ads.

Skills

Paid Social Strategy

Campaign Management

Data Analysis

Client Communication

Budget Management

Tools

Google Tag Manager

Google Ads

Job description

Identify Talent is seeking a Paid Social Media Manager in East Yorkshire with hybrid working. You will own the paid social function day-to-day, from shaping strategy and audiences to hands-on build, optimisation and client communication.

The role offers progression toward Google Ads and broader performance media ownership, with a salary of £35,000-£45,000 DOE. You will manage campaigns across Meta and other platforms, testing creatives and bidding strategies, while ensuring budgets are used