Hybrid Paid Media Manager - ROI-Driven Lead Gen

K3 Advisory Group; Sutton Coldfield; Hybrid; GBP 30,000 - 50,000; Full time

Benefits offered by this job

Hybrid work

Professional development

Diverse client exposure

Part of K3 Advisory Group

Job summary

JE Consulting, part of K3 Advisory Group, seeks a Paid Media Manager to own client acquisition strategies across Google Ads and paid social. You will lead campaign strategy, execution and optimisation with a strong focus on ROI and conversions.

You’ll manage Google Ads (Search, Display, Performance Max) and paid social (Meta, LinkedIn) campaigns, test creatives, report results, and contribute to new business proposals in a hybrid office/remote setup.

Qualifications

• 2+ years of experience managing paid media campaigns in an agency or performance marketing environment.
• Strong working knowledge of Search and Display campaign setup and structure.
• Hands-on experience with Performance Max asset groups, targeting, audience signals and optimisation.
• Practical experience running Meta Ads and LinkedIn Ads for lead generation or ecommerce.
• Confidence with remarketing across both search and social.
• Familiarity with GA4, Google Tag Manager and conversion tracking tools.
• Strong communication skills to explain campaign performance to clients.

Responsibilities

• Build and manage Google Ads campaigns across Search, Display and Performance Max.
• Plan and run paid social campaigns across Meta and LinkedIn from audience strategy to testing.
• Lead on strategy, execution and optimisation with a ROI focus.
• Communicate campaign results and recommendations to clients and internal stakeholders.
• Contribute to new business proposals and growth of the paid media offering.
• Keep up with platform changes and performance trends across search and social.
• Set campaign goals and manage budgets to drive high-quality leads and conversions.
• Utilise audience signals, asset testing and structured reporting for PMax and paid social.
• Run structured A/B tests across creative, copy, audiences and targeting.

Skills

Paid media

Performance Max

Meta Ads

LinkedIn Ads

GA4

GTM

Remarketing

Conversion tracking

Campaign planning

Client communication

Tools

Google Ads

Meta Ads Manager

LinkedIn Campaigns

GA4

Google Tag Manager

Job description

JE Consulting, part of K3 Advisory Group, seeks a Paid Media Manager to own client acquisition strategies across Google Ads and paid social. You will lead campaign strategy, execution and optimisation with a strong focus on ROI and conversions.

You’ll manage Google Ads (Search, Display, Performance Max) and paid social (Meta, LinkedIn) campaigns, test creatives, report results, and contribute to new business proposals in a hybrid office/remote setup.