Hybrid London: B2B Marketing Analytics Specialist

Randstad Digital; Greater London; Hybrid; GBP 42,000 - 60,000; Full time

Job summary

Randstad Digital is seeking a Marketing Analyst to join the EMEA B2B Ads Marketing Analytics team for a tier-one global technology client in London. The role is hybrid and focuses on analytics, dashboards, and data hygiene across 11 regional hubs.

The ideal candidate has 3–5 years of marketing analytics experience, strong SQL skills, and hands-on BI tool expertise (Looker, Tableau, Power BI). Proficiency in Google Sheets and BigQuery is essential.

Qualifications

• 3–5 years in marketing analytics or commercial data reporting.
• Ability to read, debug, and edit SQL queries.
• Hands-on experience with BI tools (Looker, Tableau, Power BI, Looker Studio).
• Strong Google Sheets/Excel skills and familiarity with BigQuery.
• Solid grasp of B2B marketing concepts including Paid/Owned/Earned media.

Responsibilities

• Support central teams and 11 regional EMEA marketing hubs with regular reporting and ad-hoc analytics.
• Maintain and update performance dashboards and underlying queries.
• Track reach, campaign phasing, and quarterly performance trends.
• Coordinate day-to-day data hygiene and tracking lists with agency partners.

Skills

SQL

BI Tools

B2B Marketing

Tools

Looker

Looker Studio

Tableau

Power BI

BigQuery

Google Sheets

Excel

Job description

Randstad Digital is seeking a Marketing Analyst to join the EMEA B2B Ads Marketing Analytics team for a tier-one global technology client in London. The role is hybrid and focuses on analytics, dashboards, and data hygiene across 11 regional hubs.

The ideal candidate has 3–5 years of marketing analytics experience, strong SQL skills, and hands-on BI tool expertise (Looker, Tableau, Power BI). Proficiency in Google Sheets and BigQuery is essential.