Hybrid EMEA Retail Campaign Manager

1034 LEGO Company Limited; Greater London; Hybride; GBP 65 000 - 90 000; Plein temps

Avantages offerts par ce poste

Colleague Discount

Hybrid Working

Bonus

Insurance

Wellbeing Resources

Résumé du poste

The LEGO Group is seeking a Marketing Manager to lead the regional execution of LEGO Retail campaigns across EMEA, connecting shoppers with launches, seasonal moments and store experiences. You will partner with global teams, business units and agencies to ensure local relevance and strong execution across stores and eCommerce.

You will work with a cross-functional team, translating shopper insights into actionable plans and driving end-to-end campaign delivery, including activation and

Qualifications

• 5+ years in retail marketing driving campaigns across EMEA.
• Experience in in-store and eCommerce touchpoints.
• Ability to translate shopper insights into actionable plans.
• End-to-end campaign delivery with asset development and activation.

Responsabilités

• Lead regional execution of LEGO Retail campaigns across EMEA.
• Collaborate with global teams, business units and agencies.
• Develop in-store materials and activation plans.
• Analyze campaign results and share learnings.

Connaissances

Omnichannel marketing

Retail marketing leadership

Campaign management

PR & influencer partnerships

Shopper insights

Description du poste

The LEGO Group is seeking a Marketing Manager to lead the regional execution of LEGO Retail campaigns across EMEA, connecting shoppers with launches, seasonal moments and store experiences. You will partner with global teams, business units and agencies to ensure local relevance and strong execution across stores and eCommerce.

You will work with a cross-functional team, translating shopper insights into actionable plans and driving end-to-end campaign delivery, including activation and