Hybrid Ecommerce Performance & Merchandising Executive

FOOTASYLUM; Rochdale; On-site; GBP 24,000 - 32,000; Full time

Job summary

Footasylum is seeking an Ecommerce Executive to boost website performance by updating content with the Creative team and driving conversion-focused changes. You will work across on-site merchandising, product storytelling and SEO basics to enhance the customer journey.

You will analyse data using Google Analytics/GA4, collaborate with UX, CRM and marketing teams, and manage multiple projects in a fast-paced retail environment. Hybrid/office-based in Greater Manchester as required.

Qualifications

• Strong Excel skills with functions like VLOOKUP and Pivot Tables.
• Excellent written and verbal communication with impeccable attention to detail.
• The ability to work independently and as part of a team.
• Experience in an ecommerce role, ideally within fashion or fast-paced retail.

Responsibilities

• Monitor the website daily and work with the creative team to deliver content updates.
• Assist in performance analysis through daily, weekly and annual reporting.
• Ensure key categories are fully merchandised and optimised to drive sales.
• Conduct site walks to spot issues like broken links or incorrect product details.
• Coordinate with wider teams to approve products and campaigns for maximum impact.
• Collaborate with the UX team to remove friction and optimise sales journeys.
• Review and optimize search terms and user drop-offs to improve conversion.
• Merchandise search terms and manage search analytics.
• Use analytics tools to monitor consumer journey data and alerts.
• Apply rule-based and manual merchandising to website and app.
• Monitor stock levels, sell-through and margin to inform merchandising decisions.
• Work with merchandising to maintain onsite collections for promotions.

Skills

Excel proficiency

Data analysis

On-site merchandising

SEO basics

Ecommerce platforms

Tools

Google Analytics

GA4

Job description

Footasylum is seeking an Ecommerce Executive to boost website performance by updating content with the Creative team and driving conversion-focused changes. You will work across on-site merchandising, product storytelling and SEO basics to enhance the customer journey.

You will analyse data using Google Analytics/GA4, collaborate with UX, CRM and marketing teams, and manage multiple projects in a fast-paced retail environment. Hybrid/office-based in Greater Manchester as required.