Hybrid B2B Marketing Partner for Education Solutions

Activate-Learning-1; Reading; Hybride; GBP 42 000 - 48 000; Plein temps

Avantages offerts par ce poste

35 days holiday incl. three efficiency

Free eye tests

Season ticket loan

Wellbeing toolkit

Blue Light Card

LinkedIn Learning

Learning and development opportunities

Résumé du poste

Activate Learning is seeking a Marketing Business Partner - B2B to shape employer marketing, build relationships and drive demand. You will work with sales, business development and programme delivery to target employers, define markets and deliver campaigns that move prospects to sales conversations.

This hybrid role supports campuses across Berkshire, Oxfordshire or Surrey, with travel to other sites. The position is full-time (37 hours/week) with a salary of £42,152–£47,933 per year.

Qualifications

• You will bring proven B2B marketing experience and a clear understanding of how marketing supports business development and sales.
• You will discuss customer needs, lead quality and commercial performance, as well as campaign activity.
• You will translate complex offers into clear business propositions for different sectors and decision-makers.

Responsabilités

• Develop and deliver B2B marketing plans aligned with employer needs and sales priorities.
• Coordinate campaigns with sales, define qualified leads and manage lead nurturing and follow-up.
• Understand buying decisions across stakeholders and longer sales cycles.
• Develop positioning and messaging for education and training offers.
• Deliver targeted B2B campaigns across channels (email, digital ads, content, events).
• Create briefs with marketing colleagues to support lead generation and sales conversations.
• Monitor performance, lead quality, pipeline contributions and ROI; adjust accordingly.
• Manage budgets, projects, agencies and suppliers for your portfolio.

Connaissances

B2B marketing

Lead generation

Campaign management

CRM systems

Stakeholder management

Data driven

Formation

Degree or professional qualification

CIM qualification advantageous

Outils

CRM software

Description du poste

Activate Learning is seeking a Marketing Business Partner - B2B to shape employer marketing, build relationships and drive demand. You will work with sales, business development and programme delivery to target employers, define markets and deliver campaigns that move prospects to sales conversations.

This hybrid role supports campuses across Berkshire, Oxfordshire or Surrey, with travel to other sites. The position is full-time (37 hours/week) with a salary of £42,152–£47,933 per year.