Hybrid AI-Driven Digital Marketing Manager

Exam Papers Plus Ltd; Greater London; Hybrid; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Hybrid work model

London office two days per week

28 days holiday

5% employer pension

Group bonus scheme

Job summary

Exam Papers Plus Ltd is seeking a Digital Marketing Manager to own and execute digital marketing across three brands, combining lifecycle email, CRM, tracking, reporting, creative work, SEO, and paid search coordination with agency partners.

The role emphasizes an AI-first approach, using Claude and n8n to automate routine work and focus on decision making and campaign strategy. You will report to the Head of Operations in a small, proactive team.

Qualifications

• Hands-on B2C digital marketing experience, in subscription/ecommerce preferred.
• Experience running email campaigns with segmentation and automated journeys.
• Ability to brief and challenge a paid search agency and manage CRM/data integrations.

Responsibilities

• Own email calendar across three brands and manage the paid search agency relationships.
• Manage Attio CRM and ensure data quality with Customer.io integration.
• Oversee tracking, GA4, and weekly performance reporting with insights.
• Publish SEO pages to cover gaps and improve brand visibility in AI tools.
• Create campaign creative using AI design tools and coordinate with external agencies.
• Automate routine tasks and document processes for scalability.

Skills

Email marketing

CRM

Google Ads

GA4

AI tools

Tools

Customer.io

Attio

n8n

GA4

Search Console

Job description

Exam Papers Plus Ltd is seeking a Digital Marketing Manager to own and execute digital marketing across three brands, combining lifecycle email, CRM, tracking, reporting, creative work, SEO, and paid search coordination with agency partners.

The role emphasizes an AI-first approach, using Claude and n8n to automate routine work and focus on decision making and campaign strategy. You will report to the Head of Operations in a small, proactive team.