HubSpot CRM Architect & Lifecycle Automation

Crown Business Finance Limited; Milton Keynes; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Modern and fun office space

Company events and social activities

Health & wellbeing programme

Ongoing training and career dev.

Opportunity to shape critical growth

Job summary

Crown Business Finance Limited is seeking a CRM Marketing Executive to own and optimise our HubSpot setup, driving engagement, conversion, and revenue growth. You’ll build automated journeys, manage lifecycle stages, and provide data-driven insights across marketing, sales, and CRM functions.

You’ll collaborate with sales to improve lead handover, tracking, and ROI, while continuously refining campaigns based on performance data and dashboards.

Qualifications

• Experience using HubSpot Marketing Hub and CRM.
• Organised, detail-oriented, able to manage multiple workflows.
• Analytical with data, reports, and dashboards.
• Proactive self-starter in a fast-paced, performance-driven environment.
• Passionate about CRM, automation, and lifecycle marketing.

Responsibilities

• Own and manage HubSpot across Marketing, Sales, and CRM functions.
• Build, optimise, and maintain workflows, automations, and lifecycle stages.
• Ensure data quality, segmentation, and reporting accuracy.
• Create dashboards and reports to track funnel performance, attribution, and ROI.
• Track and report on CRM, email, and campaign performance.
• Analyse user behaviour and funnel drop-off points to inform improvements.
• Support SEO, paid media, and organic campaigns with CRM insights.
• Work with sales to improve lead handover, pipeline visibility, and conversion rates.
• Document CRM processes and identify automation opportunities.
• Support future CRM and martech development as the business grows.

Skills

HubSpot Marketing Hub

Workflow automation

Data analytics

Attention to detail

CRM lifecycle

Tools

HubSpot

Job description

Crown Business Finance Limited is seeking a CRM Marketing Executive to own and optimise our HubSpot setup, driving engagement, conversion, and revenue growth. You’ll build automated journeys, manage lifecycle stages, and provide data-driven insights across marketing, sales, and CRM functions.

You’ll collaborate with sales to improve lead handover, tracking, and ROI, while continuously refining campaigns based on performance data and dashboards.