Head of SEO & Content

Yolk Recruitment Ltd; London; On-site; GBP 60,000 - 70,000; Full time

Job summary

An award-winning agency in London is seeking a dynamic Head of SEO & Content to spearhead a significant growth function. This role involves leading both UK and international teams, focusing on technical SEO, content strategy, and performance-driven campaigns. You will collaborate with various departments to create cohesive strategies and ensure timely delivery of projects. The position offers an exciting opportunity to shape the SEO landscape within a supportive environment, backed by experienced directors. If you are passionate about SEO and content and ready to make a substantial impact, this is the perfect role for you.

Benefits

Free Breakfast

Employee Assistance Programme

Discounted Wellbeing Classes

Active Company Social Life

Team Sports Activities

CSR and Charity Initiatives

Cycle and Electric Car Savings

Bi-Annual Appraisals

Company Mentor Scheme

Training Opportunities

Qualifications

• Proven experience in managing SEO and content teams.
• Strong technical skills in SEO with a focus on audits and optimisations.

Responsibilities

• Lead SEO and content strategy for a growing team.
• Manage multiple projects to deliver effective content campaigns.

Skills

Technical SEO

Keyword Research

Crawl Optimisation

SERP Features Optimisation

Page Speed Optimisation

Backlink Auditing

Content Ideation

Project Management Tools

Google Analytics

HTML, CSS, JS Knowledge

Education

Bachelor's Degree in Marketing or related field

Tools

Screaming Frog

Google Search Console (GSC)

Google Analytics or Omniture

Google Tag Manager

Data Studio

Project Management Tools (Trello/Monday)

Job description

Head of SEO & Content - Up to £70,000 per annum - LONDON - Award Winning Agency

Yolk Recruitment are recruiting for a Head of SEO & Content to join our top client in London to manage a huge, growth function within their business. You will be leading both a UK and overseas team, bolstered by two Directors that will support you in the position.

Technical SEO Experience Required:

• Full technical audits with prioritised actions

• Keyword research & mapping

• Crawl optimisation

• SERP features optimisation

• Experience migrating a website

• Page speed optimisation

• Rank tracking

• Building SEO reports

• Schema mark-up (incl JSON-LD)

• Good working knowledge of crawling tools, including Screaming Frog or any cloud-based programs

• Knowledge of HTML, CSS, JS

• Experience working on off-site SEO campaigns

• Backlink auditing

• Link reclamation

Experience using:

• Screaming Frog

• GSC

• GA or Omniture

• Excel, PPT, Word, Google Sheets etc.

• Data Studio (or similar)

• Google Tag Manager

Content Skills & Experience

• Full understanding of the Content ideation process, production cycle, outreach/PR, assessment and asset lifecycle

• Experience of working with relevant teams including insights, design, development, copywriting and PR

• Experience working with clients and SEO teams to generate cohesive briefs and strategies for Content projects

• Experience of managing multiple workstreams to deliver performance-driving Content campaigns on time and on budget

• Experience with all relevant tools to assist with planning, execution and analysis of Content campaigns, including

• Project management tools (trello/monday/etc.)

• Media list creation & outreach tools

• KPI setting & tracking;

• Coverage tracking / Number of links

• Overall site visibility

• Specific rankings

• Traffic to the site or landing page

• Leads generation

Holidays:25 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off; plus an additional 10 days ‘work from anywhere in the world’

Benefits:

• Free Breakfast

• Employee Assistance Programme

• Discounted wellbeing classes / membership

• Active company social life organised by a staff committee

• Team sports such as softball, netball, bowling

• Opportunity for involvement in CSR and charity initiatives

• Cycle, electric car and tech purchase savings

• Personal Development, including:

• Bi-Annual appraisals

• Company mentor scheme

• Training, including:supplier sessions (e.g. Google) and industry bodies (e.g. IAB)

• External trainers

• Opportunities to learn about other digital disciplines