SEO Content Manager

Igbaffiliate; London; Remote; GBP 35,000 - 70,000; Full time

Job summary

Join a dynamic and innovative firm as an SEO Content Manager, where you'll lead a talented team in producing engaging sports betting content. This fully remote role offers the chance to utilize your SEO expertise and creative vision to enhance content quality and drive organic traffic growth. You'll manage freelancers, implement content strategies, and analyze performance metrics to ensure high standards and timely delivery. With a portfolio covering multiple sports and markets, this is an exciting opportunity to make a significant impact in the iGaming industry while working with seasoned professionals in a thriving business environment.

Benefits

Competitive rates

Opportunity for growth

Work with seasoned SEO professionals

Qualifications

• Exceptional command of English with strong writing and editing skills.
• Experience in recruiting and managing freelance writers.

Responsibilities

• Lead the sports betting content production team to boost organic traffic.
• Manage freelancers and ensure quality content delivery.

Skills

SEO expertise

Content writing

Project management

Analytical skills

Freelancer management

Education

Degree in English, Marketing, or related field

Tools

WordPress

Google Analytics

Job description

Job Description
Join our fantastic team as our SEO Content Manager who will lead the sports betting content production team to achieve organic traffic growth, improve quality of content and secure higher search rankings. Combining SEO expertise with creative vision for content, you will optimise betting content (promo code articles, betting app reviews, bookmaker reviews, betting guides, etc) for both audience engagement and search performance.

As our SEO Content Manager you will:

1. Mange Sports Betting Content Production: Order, edit and publish high-quality betting content for multiple sites, as well as ensure regular quality content updates are implemented across all assets.
2. Manage Freelancers: Hire, train, and manage freelance writers to ensure quality and deadlines are met.
3. Implement Content Strategies: Ensure that the NSN content strategies are fully reflected in the quality and optimisation of the final content output.
4. Analyze and Optimize Content: Use analytics to track performance and continuously improve content for SEO and engagement.
5. Project Management: Maintain content production boards and documentation up-to-date and produce monthly budget reports.

Your profile should include:

1. Native English Speaker: Exceptional command of the English language, with strong writing, editing, and communication skills.
2. iGaming/Betting Experience: In-depth knowledge of the iGaming and sports betting industries, with a clear understanding of market trends and content needs.
3. Freelancer Recruitment and Management: Experience in recruiting, onboarding, and managing a team of freelancers, ensuring content quality, consistency, and timely delivery.
4. WordPress Expertise: Proficient in WordPress, with a strong ability to integrate and manage content efficiently, ensuring seamless publishing and SEO optimization.
5. Relevant Market Experience: Experience with managing sports betting content targeting South Asia (India, Bangladesh, Pakistan) and English-Speaking Africa (Nigeria, South Africa, Ghana, Kenya) is a big advantage.

North Star Network is the home of sports fan communities across the world. We run sports media in over 30 countries, helping bettors make informed choices about their wagers and where to place them.

Our portfolio of websites cover football, cricket, boxing, MMA, e-sports, basketball and more. And to put that into numbers, the NSN has:

• 50+ websites
• 30M+ monthly page views (and rising)
• Covering 40+ markets

What we offer:

The opportunity to work with seasoned SEO professionals and to grow within a thriving business.

Competitive rates.

Do you think you're up to it? Send us your cover letter along with your CV.

We look forward to hearing from you! Please send your CV in English.

Locations: Worldwide

Remote status: Fully Remote

Employment type: Full-time