Head of Sales

ATA Recruitment; South Yorkshire; On-site; GBP 60,000 - 70,000; Full time

Benefits offered by this job

Company Car

Bonus Scheme

Job summary

ATA Recruitment Ltd in Sheffield is seeking a strategic Head of Sales for a client that designs and manufactures bespoke materials handling systems. You will lead a high-performing sales team, shape the sales strategy, and drive growth across equipment, spares, and aftermarket services.

This role offers true autonomy, opportunities for domestic and international travel to engage with strategic clients, and a competitive package including a company car and bonus scheme.

Qualifications

• Sales leadership experience in engineering or capital equipment.
• Proven ability to grow order intake and profitability.
• Strong data analytics with CRM-driven forecasting.
• Excellent interpersonal skills for negotiating with strategic clients.

Responsibilities

• Lead and inspire the sales team to high performance.
• Design and execute a robust sales strategy to win new business and grow existing accounts.
• Oversee pipeline, CRM compliance, and refine sales processes.
• Act as escalation point for customer enquiries.
• Ensure bids and proposals are fit for purpose and competitive on projects from 100K to 3M.

Skills

Sales Leadership

Commercial Acumen

Data & CRM Driven

Relationship Builder

Job description

Head of Sales (Capital Equipment & Aftersales)

Location: Sheffield

Salary: £60,000 - 70,000 + Company Car + Bonus

Job Type: Full-Time, Permanent

Are you a proven sales leader with a track record of driving growth in engineered systems? Do you excel at building high-performing teams? Then this role will be ideal for you.

We are seeking a strategic yet hands-on Head of Sales for our client who have a trading history dating back over 100 years.

The business designs and manufactures bespoke materials handling systems for sectors including cement, aggregates, glass, waste to energy and power generation.

Due to an internal promotion they are now looking to recruit a Sales Manager with immediate effect. You will be responsible for driving the growth for the sales of the bespoke equipment they manufacture and the aftermarket services they can offer.

What's in it for you?

• Competitive Base Salary between £60,000 and £70,000
• Company Car
• Bonus Scheme
• True Autonomy: The freedom to refine sales processes, implement new forecasting tools, and shape a high-performance sales culture.
• Global Footprint: Opportunity for domestic and international travel to engage with strategic clients.
• Stability & Growth: Join a business with real heritage in their market place who also have the appetite to grow.

The Opportunity

Your Role as Head of Sales will see you leading a division of the business with a turnover of £4 million. You will be responsible for the management and leadership of the sales team that delivers new equipment sales, aftermarket services and spares.

This will initially be a team of five, as part of this role you will be growing the team in line with the company's vision.

Your key responsibilities will be:

• Lead & Inspire: Mentor and develop the sales team
• Drive Strategy: Design and execute a robust sales strategy to ensure the company are winning new business effectively and maximising opportunities with existing customers across equipment, spares and aftermarket.
• Manage the Pipeline: Overseeing the team’s workload, ensure precise CRM compliance and looking for opportunities to refine the sales process
• Escalation: Acting as escalation point for enquiries from customers
• Bids & Proposals: Ensuring bids and proposals going out for projects with customers are fit for purpose, competitive and effective. Projects can range from 100K up to 3 million.

What You'll Need to Succeed:

• Sales Leadership: A proven track record in the leadership and management of sales teams within an engineering business.
• Commercial Acumen: A demonstrable history of profitably growing order intake over a sustained period.
• Data & CRM Driven: Strong analytical skills with experience using CRM systems to drive forecasting accuracy and pipeline visibility.
• Relationship Builder: Excellent interpersonal skills with the ability to confidently pitch to and negotiate with strategic client representatives.