Head of Sales

Eurocell PLC; East Midlands; On-site; GBP 63,000 - 77,000; Full time

Benefits offered by this job

Healthcare plan

3x Salary Life Assurance

High Street Discounts

Staff Discount

25 days holiday

Company pension

Employee discounts on Eurocell and co

Share Save Scheme

Job summary

Eurocell PLC, a market leader in uPVC products, seeks a Head of Sales to lead the commercial strategy and a national sales team across Windows, Doors & Conservatory Roof Solutions. You will drive sustainable growth, margins and market share through strong customer partnerships and strategic business development.

You will collaborate with branches, product management, marketing, manufacturing and finance to deliver a customer-centric proposition while ensuring governance and budget discipline.

Qualifications

• Significant commercial sales leadership experience in fenestration or building products.
• Proven track record of growing sales, margin and market share.
• Strong understanding of B2B trade markets.
• Experience leading national field sales teams.
• Analytical, data-driven decision making.
• Proficient with CRM systems and sales reporting tools.

Responsibilities

• Develop and execute the commercial strategy for Eurocell's Windows, Doors & Conservatory Roof Solutions, delivering sustainable sales, margin and market share growth.
• Identify and capitalise on market opportunities and new routes to market across fabricator and installer networks.
• Drive national sales performance through planning, forecasting, pipeline management and KPI delivery.
• Build and strengthen relationships with trade customers, fabricators, installers, national accounts and strategic partners.
• Lead major commercial negotiations and secure new business opportunities while growing existing accounts.
• Manage, coach and develop a high-performing national team of Regional Window, Door & CRS Experts.
• Foster a culture of accountability, collaboration, customer focus and continuous improvement.
• Collaborate with Branch Operations, Product Management, Marketing, Manufacturing, Supply Chain, Finance, Customer Services and Technical teams to deliver a market-leading customer proposition.
• Lead strategic projects, product launches and business improvement initiatives that support long-term growth.
• Ensure budget management, commercial governance and compliance with company policies and safety standards.

Skills

Sales leadership

Commercial strategy

Forecasting & KPI

CRM systems

Team coaching

Stakeholder management

Negotiation

Tools

CRM systems

Microsoft 365

Sales reporting tools

Job description

ROLE: Head of Sales

HOURS: Monday - Friday 08:30 - 17:00

SALARY: £70,000 plus bonus, company car and excellent benefits

BENEFITS: Healthcare Cash Plan, 3x Salary Life Assurance, High Street Discounts, Staff Discount

BASE: Eurocell Head Office, South Normanton

Eurocell are a stock market listed Plc and the market leader for uPVC products within the building industry. We know that our people are our greatest asset, we are successful, dynamic, ambitious and looking for great team players to grow with us.

We are delighted to be recruiting for a Head of Sales, to lead the commercial strategy, performance and profitable growth of Eurocell's Windows, Doors & Conservatory Roof Solutions category across the trade fabricator and installer network.

This role is accountable for delivering sustainable sales, margin and market share growth through the development of a compelling customer proposition and the leadership of a high-performing national sales team. Working closely with key customers and internal stakeholders, the successful candidate will drive strategic business development, strengthen customer partnerships and identify opportunities to expand market presence.

As a key commercial leader, you will work collaboratively across Branch Operations, Product Management, Marketing, Manufacturing, Supply Chain, Finance, Customer Services and Technical teams to ensure a customer-centric approach that supports business objectives and enhances competitive advantage.

WHAT OUR HEAD OF SALES DO:

• Develop and execute the commercial strategy for Eurocell's Windows, Doors & Conservatory Roof Solutions category, delivering sustainable sales, margin and market share growth
• Identify and capitalise on market opportunities, competitor activity and new routes to market across the fabricator and installer network
• Drive national sales performance through effective planning, forecasting, pipeline management and KPI delivery
• Build and strengthen relationships with key trade customers, fabricators, installers, national accounts and strategic partners
• Lead major commercial negotiations and secure new business opportunities while growing existing customer accounts
• Manage, coach and develop a high-performing national team of Regional Window, Door & CRS Experts
• Foster a culture of accountability, collaboration, customer focus and continuous improvement
• Work closely with Branch Operations, Product Management, Marketing, Manufacturing, Supply Chain, Finance, Customer Services and Technical teams to deliver a market-leading customer proposition
• Lead strategic projects, product launches and business improvement initiatives that support long-term growth
• Ensure effective budget management, commercial governance and compliance with company policies, health and safety standards and ethical business practices

WHAT WE NEED FROM OUR HEAD OF SALES:

• Significant commercial sales leadership experience within fenestration, building products or the wider construction sector, with a strong understanding of B2B trade markets
• Proven track record of delivering sales, margin and market share growth through leading high-performing regional or national field sales teams
• Strong experience in key account management, customer acquisition, commercial negotiations and strategic business developmentli>
• Commercially astute with excellent analytical, forecasting and data-driven decision-making skills
• Inspiring people leader with a proven ability to coach, develop and motivate teams while managing performance and driving change
• Proficient in CRM systems, Microsoft 365 and sales reporting tools
• Relevant commercial, sales leadership or business qualification, or equivalent industry experience
• Knowledge of PVC-U windows, doors, conservatory roof solutions and the fabricator/installer market would be advantageous

WHAT WE OFFER OUR HEAD OF SALES:

• You will be rewarded with a very competitive basic salary
• 25 days holiday, plus statutory holidays - normally 33 days in total each year
• Free Healthcare plan for all employees
• Enhanced Maternity and Paternity benefit
• Free Life Assurance Plan of 3x your Annual Salary
• Christmas shutdown
• Option to join the Eurocell Share Save Scheme at discounted rates, and share in our company success
• Company Pension Plan
• Employee discount on Eurocell products
• Discounts across many well-known online and high street retailers
• A blend of training, including e-learning and on the job training to help your career development
• Care First Employee Assistance Programme, available 24 hours a day, 365 days a year for confidential support and advice, if and when you need it
• Colleague Referral Programme; we pay you for successfully referring people to join our team
• Excellent opportunities to grow with us, and progress your career