Head of Marketing Operations

JR United Kingdom; Portsmouth; Remote; GBP 60,000 - 90,000; Full time

Job summary

A high-growth skincare brand seeks a strategic Head of Marketing & Operations. This role encompasses leadership and innovative marketing execution to drive brand growth, requiring 5-7+ years of experience in DTC marketing or operations, particularly in the beauty industry. Join a dynamic team focused on impactful campaigns and international expansion.

Benefits

Competitive salary

Performance-based bonus

Opportunity for professional growth

Working directly with founders

Qualifications

• 5-7+ years in DTC marketing or operations, ideally in beauty or luxury.
• Proven success in revenue-driving initiatives and team management.
• Familiarity with influencer marketing and scaling globally is a plus.

Responsibilities

• Lead marketing and operational initiatives aligning with company goals.
• Manage and coach a cross-functional distributed team.
• Oversee Brand and CRM strategies, optimizing customer journeys.

Skills

Campaign Execution

Leadership

Data-Driven Decision Making

CRM Management

Digital Advertising

Interpersonal Skills

Tools

Shopify

Klaviyo

Notion

Trello

GA4

Job description

Job Title: Head of Marketing & Operations

Location: Remote (UK-based preferred)

Reports to: Founder & Leadership Team

Start Date: ASAP

Overview

Sachi Skin is a high-growth, founder-led clinical skincare brand focused on melanin-rich skin, advanced formulations, and thoughtful innovation. We are seeking a commercially driven, strategic, and operationally sharp Head of Marketing & Operations to lead the day-to-day execution and strategic growth of the brand. This role sits at the heart of the business, bridging vision with execution across marketing, community, influencer, PR, and CX teams, while building scalable systems to support international expansion.

Key Responsibilities

1. Strategic Planning & Execution:
   • Own and drive the execution of all marketing and operational initiatives in line with company goals.
   • Translate brand vision into tangible plans across channels: email, social, content, influencer, paid media, and partnerships.
   • Lead end-to-end project management across all campaigns and launches with clear milestones, accountability, and performance tracking.
2. Team Leadership & Cross-Functional Management:
   • Manage and coach a distributed cross-functional team (community, influencer, PR, CX, operations), ensuring alignment, productivity, and morale.
   • Collaborate closely with the Founder, Wholesale Director, and Social Media, Community/Influencer team.
   • Work with and select key agencies to drive growth.
3. Marketing & CRM:
   • Oversee the Brand Plan, CRM strategy, campaign management, segmentation, and flows using tools like Klaviyo.
   • Ensure customer journeys are optimized across touchpoints (Shopify, CX, email, SMS, social, loyalty).
   • Implement marketing automation and track KPIs such as CAC, LTV, ROAS, and retention.
4. Brand Growth & Partnerships:
   • Oversee the Brand Calendar, driving growth through digital campaigns, PR activations, influencer collaborations, and strategic partnerships.
   • Manage the marketing calendar to ensure alignment with product, retail, and brand goals.
   • Provide regular updates to the founders on marketing performance, operational bottlenecks, team progress, and budget.
   • Identify and solve inefficiencies; recommend tech stack upgrades, process improvements, or team restructuring where needed.

Ideal Candidate Profile

• 5-7+ years of senior-level experience in DTC marketing and/or operations, preferably in beauty, skincare, wellness, or luxury lifestyle.
• Proven track record in campaign execution and revenue-driving marketing initiatives.
• Experience managing CRM, CX, and operational tools (Shopify, Klaviyo, Notion, Trello).
• Knowledge of digital advertising and data-driven decision making (Meta, Google, GA4) and working with agencies.
• Strong leadership skills and experience managing remote teams in a fast-paced environment.
• Excellent interpersonal and leadership skills to motivate and coordinate teams.
• Bonus: Familiarity with influencer marketing, beauty PR, and scaling in global markets (Asia, US, EU).

Compensation & Remote Work

Competitive salary & performance-based bonus potential based on campaign success and revenue growth metrics.

Why Join Sachi Skin?

This is a rare opportunity to shape the growth of a respected UK skincare brand. Work directly with founders, own broad responsibilities—from team leadership to customer experience and creative campaigns. If you are strategic, detail-oriented, and passionate about clean, clinically driven skincare for diverse skin tones, we want to hear from you.