Head of Marketing Operations

JR United Kingdom; Basingstoke; Remote; GBP 60,000 - 90,000; Full time

Job summary

A prominent UK skincare brand seeks a Head of Marketing & Operations to lead strategic execution and day-to-day operations. The role involves managing diverse marketing channels, overseeing team productivity, and optimizing customer journeys. This position offers the chance to work closely with founders and shape the future of a growing brand focused on inclusivity in skincare.

Benefits

Competitive salary

Performance-based bonus potential

Remote working options

Qualifications

• 5-7+ years of senior-level experience in DTC marketing and/or operations.
• Proven track record in campaign execution and revenue-driving marketing initiatives.
• Experience managing remote teams in a fast-paced environment.

Responsibilities

• Own and drive execution of marketing and operational initiatives.
• Manage and coach a cross-functional team across various marketing channels.
• Oversee Brand Plan and campaign management using CRM tools.

Skills

Leadership

CRM management

Digital Marketing

Project Management

Data-driven decision making

Tools

Shopify

Klaviyo

Notion

Trello

Job description

Job Title: Head of Marketing & Operations

Location: Remote (UK-based preferred)

Reports to: Founder & Leadership Team

Start Date: ASAP

Overview

Sachi Skin is a high-growth, founder-led clinical skincare brand focused on melanin-rich skin, advanced formulations, and thoughtful innovation. We are seeking a commercially driven, strategic, and operationally sharp Head of Marketing & Operations to lead the day-to-day execution and strategic growth of the brand. This role sits at the heart of the business, bridging vision with execution across marketing, community, influencer, PR, and CX teams, while building scalable systems to support international expansion.

Key Responsibilities

1. Strategic Planning & Execution: Own and drive the execution of all marketing and operational initiatives in line with company goals. Translate brand vision into tangible plans across channels: email, social, content, influencer, paid media, and partnerships. Lead end-to-end project management across all campaigns and launches with clear milestones, accountability, and performance tracking.
2. Team Leadership & Cross-Functional Management: Manage and coach a distributed cross-functional team (community, influencer, PR, CX, operations), ensuring alignment, productivity, and morale. Collaborate closely with the Founder, Wholesale Director, and Social Media, Community/Influencer team. Work with key agencies to drive growth.
3. Marketing & CRM: Oversee the Brand Plan, CRM strategy, campaign management, segmentation, and flows using Klaviyo or similar tools. Ensure customer journeys are optimized across touchpoints (Shopify, CX, email, SMS, social, loyalty). Implement marketing automation and track KPIs such as CAC, LTV, ROAS, and retention.
4. Brand Growth & Partnerships: Oversee the Brand Calendar to drive growth through digital campaigns, PR activations, influencer collaborations, and strategic brand partnerships. Deliver regular updates to founders on marketing performance, operational bottlenecks, team progress, and budget tracking. Identify and implement process improvements and tech upgrades as needed.

Ideal Candidate Profile

1. 5-7+ years of senior-level experience in DTC marketing and/or operations, preferably in beauty, skincare, wellness, or luxury lifestyle.
2. Proven track record in campaign execution and revenue-driving marketing initiatives.
3. Experience managing CRM, CX, and operational tools (Shopify, Klaviyo, Notion, Trello).
4. Familiarity with digital advertising and data-driven decision-making (Meta, Google, GA4) and working with agencies.
5. Strong leadership skills and experience managing remote teams in a fast-paced environment.
6. Excellent interpersonal and leadership skills to motivate and coordinate teams.
7. Bonus: Experience with influencer marketing, beauty PR, and scaling in global markets (Asia, US, EU).

Compensation & Benefits

Competitive salary and performance-based bonus potential based on campaign success and revenue growth metrics. Remote working options available.

Why Join Sachi Skin?

This is a unique opportunity to shape the growth of a respected UK skincare brand. Work directly with founders and have ownership across various functions—from team leadership to customer experience to creative campaigns. If you are strategic, detail-oriented, and passionate about inclusive, clinically driven skincare, we want to hear from you.