Head of Marketing - Live Music Events / Festivals

JR United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

A leading company in the live music sector seeks a Head of Marketing to set the strategic vision for festival marketing. The ideal candidate will have robust experience in live entertainment marketing, leading diverse campaigns, and mentoring teams. This is a pivotal role that drives innovative marketing efforts in a vibrant and evolving industry.

Qualifications

• Detailed marketing leadership experience in live entertainment or festival marketing.
• Demonstrated success in large-scale campaigns.
• Experience in mentoring and coaching a team.

Responsibilities

• Define and execute long-term marketing vision for festival portfolio.
• Manage global festival marketing budget and optimize for ROI.
• Build and mentor a high-performing marketing team.

Skills

Leadership

Digital Performance Marketing

Brand Storytelling

CRM/Loyalty Strategy

Fluency in Youth Culture

Education

Marketing Leadership Experience

Job description

Social network you want to login/join with:

Head of Marketing - Live Music Events / Festivals, london

col-narrow-left

Client:

Handle Recruitment

Location:

london, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Views:

2

Posted:

31.05.2025

Expiry Date:

15.07.2025

col-wide

Job Description:

An incredible opportunity to work for an innovative and evolving business that is immersed in culture, lifestyle, live experience and is on path to become a real game changer in the live music and entertainment space.

As Head of Marketing, you will be responsible for setting the long-term vision, driving innovative marketing execution and building a globally resonant presence for the businesses festivals.

Key responsibilities include:

• Defining and executing the long-term marketing vision across the business's festival portfolio
• Translating brand strategy into data-driven, culturally rich multi-channel marketing campaigns
• Identify new revenue and audience growth opportunities through digital innovation, brand partnerships, and platform integrations
• Evolving the business marketing stack to include predictive analytics and AI-driven insights
• Owning the global festival marketing budget; forecast, manage, and optimise for ROI
• Defining and tracking KPIs across ticket sales, campaign effectiveness, brand equity, and sponsor impact
• Building and mentoring a high-performing team across creative, digital, media, and CRM

The ideal candidate will have:

• Detailed marketing leadership experience in live entertainment, music, media, or global brand - Ideally with festival marketing experience
• Demonstrated success leading large-scale, multi-market campaigns and teams
• Experience being hands-on managing a junior team, spotting upskilling and training opportunities, providing mentorship and coaching to ensure success and growth for direct reports
• Deep fluency in youth culture, music trends, and the global Black diaspora
• Expertise in digital performance marketing, brand storytelling, and CRM/loyalty strategy
  

Handle actively welcomes applicants from under-represented backgrounds - we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.