Head of Marketing / Growth Marketer

ADLIB Recruitment | B Corp™; Bristol; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

An exciting opportunity awaits a dynamic Head of Marketing to join a groundbreaking tech innovator. This role is pivotal in launching a revolutionary tech product powered by AI, poised to enhance users' daily lives. As the sole Marketing Lead, you will leverage your extensive experience in growth marketing and crowdfunding campaigns to shape strategies that resonate with B2C audiences. Join a diverse and ambitious team, where your contributions will directly influence the success of innovative hardware and subscription model products. This is your chance to bring significant value to a highly ambitious venture and shape your role based on your strengths and expertise.

Benefits

Competitive salary

Hybrid working

Diverse and inclusive team

Opportunity to launch innovative products

Qualifications

• Experience in growth marketing and product launch strategies is essential.
• Knowledge of crowdfunding platforms like Kickstarter is crucial.

Responsibilities

• Lead marketing efforts and report directly to the Founder.
• Utilize crowdfunding experience to inform product growth strategies.

Skills

Growth Marketing

Product Launch Strategy

Crowdfunding Campaign Management

B2C Subscription Marketing

Innovative Product Marketing

Job description

Direct message the job poster from ADLIB Recruitment | B Corp

Head of Marketing Recruitment | Senior Appointments, Strategic Growth, Digital, eCommerce & Agency at ADLIB | B Corp Certified

• Opportunity to launch a groundbreaking tech product which will enhance users' daily lives.
• Chance to bring huge value to a highly ambitious team and shape your role.
• Join a diverse and inclusive, global team.

Are you a Head of Marketing / Growth Marketer with expertise in crowdfunding or kickstarter campaigns, and B2C subscription model marketing?

We’ve partnered with an incredible tech innovator who is about to launch a ground-breaking tech device powered by AI, alongside their existing and highly successful online knowledge hub and eCommerce offering. They already have global reach, and this new product launch is going to be a gamechanger!

What you’ll be doing

• The Head of Marketing / Growth Marketer will work closely with, and report directly to the Founder.
• You’ll be their sole Marketing Lead, with a range of external agency resources at your fingertips (later down the line you are likely to build a team but for now it’s all outsourced).
• The Head of Marketing / Growth Marketer role is likely to go beyond typical product growth marketing, and will include applying your past Kickstarter / Crowdfunding campaign experience to help the Founder and wider business understand what it takes to run a successful campaign and how it might fit with their product growth strategy.

What experience you’ll need to apply

• Growth Marketing / Product launch strategy experience
• Knowledge and experience of running marketing campaigns leveraging Kickstarter or other crowdfunding platforms
• Strong marketing background and able to quickly understand an innovative product and target audience
• Experience marketing innovative hardware / devices and subscription model products

What you’ll get in return for your experience

• A competitive salary in the region of £80,000-£100,000 (possible flex for the right person) plus benefits
• Hybrid working (2-3 days in Bristol to enable close working with the Founder and tech/product teams)
• Join a diverse and inclusive, global team
• Opportunity to launch a groundbreaking tech product which will enhance users’ daily lives
• Chance to bring huge value to a highly ambitious team where there’s lots to be done – shape your role based on your strengths and expertise.

What’s next?

Opportunities like this really don’t come along very often, so if you’ve got experience in a Head of Marketing / Growth Marketer role or similar, have helped launch innovative Tech products/devices to a B2C audience and have knowledge with the likes of CrowdFunder or Kickstarter, we’d love to hear from you.

Seniority level

Director

Employment type

Full-time

Job function

Marketing

Industries

Technology, Information and Media