Head of Marketing

FinTop Consulting; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A rapidly growing fintech organization is seeking a Head of Marketing (B2B) to drive their marketing strategy. This role involves leading a high-performing marketing team, implementing data-driven campaigns, and ensuring brand consistency across all channels. Ideal candidates will have over 7 years of experience in B2B marketing, particularly within fintech or technology sectors. The position offers a hybrid working model and a collaborative culture focused on innovation.

Benefits

Competitive Compensation

Growth Potential

Hybrid Working

Qualifications

• 7+ years in B2B marketing within fintech or SaaS.
• Experience managing cross-functional marketing initiatives.

Responsibilities

• Lead entire marketing strategy from brand to lead generation.
• Align marketing goals with business objectives.
• Oversee PR and communications strategies.

Skills

Leadership

Communication

Stakeholder Engagement

Data-Driven Approach

Brand Development

Content Strategy

Digital Performance

Campaign Management

Job description

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Recruiting Senior Tech & Commercial Professionals within Financial Trading | Forex | Trading Solutions | Electronic Trading | Tech Provider |…

Job Title: Head of Marketing (B2B)

Location: London (Hybrid)

About the company:

The Company is a rapidly growing fintech organisation that specialises in building customer-focused solutions to simplify recurring payments. With a strong emphasis on innovation and collaboration, the company operates in a dynamic environment where strategic thinking and agility are highly valued.

They are looking for a Head of Marketing. The position would be ideal for a result-driven marketing professional with leadership experience and a passion for technology and growth.

• Your primary role involves taking charge of the entire marketing strategy and execution, from brand to lead generation.
• You are required to align marketing goals with the overall business objectives, working closely with leadership teams across departments.
• You'll be responsible for managing, guiding, and inspiring a high-performing marketing team to drive impactful campaigns.
• Administering a data-driven approach to budget allocation and performance analysis is expected.
• Your role also involves implementing full-funnel marketing campaigns across digital channels, paid media, events, and ABM initiatives.
• Ensuring brand consistency and messaging across all customer touchpoints and external communications is crucial.
• You are expected to oversee PR, communications, and thought leadership strategies to strengthen the brand's market position.
• Monitoring market trends and using competitive insights to keep marketing efforts ahead of the curve is essential.
• Should possess experience of 7+ years in B2B marketing within fintech, SaaS, or a technology-driven business.
• Quite an acquaintance with managing cross-functional marketing initiatives that drive pipeline and revenue.
• Must be skilled in brand development, content strategy, product marketing, digital performance, and campaign management.
• Ensure that you deliver measurable marketing results with a strong focus on ROI.
• Ensuring quality projects are delivered within defined timelines, with an eye for detail and execution.
• You are also expected to demonstrate strong communication and stakeholder engagement abilities.

Additional Information:

• Opportunity to lead the marketing function in a fast-growing business with real momentum.
• Collaborative and agile work culture with a focus on innovation.
• Competitive compensation, growth potential, and hybrid working (3 days/week in the London office).

How You Can Apply:

You can apply directly or send us an email at [e-mail]

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

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