Head of Digital Commerce & Omnichannel Experience

Sephora

Greater London

On-site

GBP 90,000 - 130,000

Full time

14 days+

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Job summary

SEPHORA UK is seeking a Head of E-commerce & Digital Experience to lead the online growth story across web and app, shaping a premium, omnichannel customer journey. You will partner with Marketing, Tech and Retail, delivering a seamless, differentiated digital experience that drives acquisition, engagement and profitability in a fast-changing beauty market.

You will own the roadmap, prioritise capabilities, and mentor a high-performing team while ensuring best-in-class performance and

Qualifications

Significant experience in a senior digital, e-commerce or omnichannel leadership role.
Deep expertise across e-commerce, digital product, customer experience and omnichannel retail.
Proven track record of growing a digital business and delivering profitable commercial performance.
Strong understanding of digital platforms, web and app ecosystems, UX, SEO, product discovery and site optimisation.
Strong commercial and analytical capability, connecting customer insight to trading performance.
Experience leading digital campaigns, activations, brand partnerships and online growth initiatives.
Awareness of digital innovation, AI, automation and emerging commerce trends.
Proven experience building, leading and developing high-performing teams.
Excellent stakeholder management skills across complex, matrixed organisations.
Experience working with external technology partners, agencies or strategic suppliers.

Responsibilities

Build and drive SEPHORA UK's e-commerce strategy, digital roadmap and growth priorities.
Accelerate online sales, conversion, customer engagement and lifetime value while balancing CX.
Own and evolve the digital product roadmap across web and app, partnering with Tech.
Improve customer journey with personalisation, on-site merchandising, search and UX.
Lead digital campaigns, promotions, launches and seasonal activations.
Build strategic growth plans with priority brand partners and differentiated experiences.
Champion innovation across digital beauty, AI, automation and emerging trends.
Ensure digital touchpoints reflect SEPHORA UK's premium positioning.
Collaborate with Revenue Growth, Marketing, CRM, Retail, Brand and Tech for omnichannel journeys.
Monitor digital P&L drivers including payments, shipping, fraud, returns and care.
Lead and develop a high-performing e-commerce organisation with scalable processes.
Interface with regional/global teams to share best practices and align standards.