Head of Digital

Publicis Groupe UK; London; Hybrid; GBP 60,000 - 100,000; Full time

Job summary

An innovative firm seeks a visionary Head of Digital to lead Digital Services across EMEA. This pivotal role involves overseeing multiple sub-teams, driving digital transformation initiatives, and enhancing client engagement for a major entertainment partner. The ideal candidate will possess extensive experience in digital marketing, strategic thinking, and team management. Join a passionate team dedicated to excellence and innovation, where your contributions will shape the future of digital marketing in the entertainment industry. If you thrive in a dynamic environment and are ready to make an impact, this opportunity is for you.

Benefits

Flexible working options

Wellbeing support

Family-friendly policies

Local discounts

Reflection days

Qualifications

• Extensive experience in digital marketing, preferably in a media agency.
• Strong relationships with senior marketing stakeholders.
• Proven track record of leading large-scale digital transformation programs.

Responsibilities

• Set and promote the vision for Digital Marketing, ensuring alignment with Disney's objectives.
• Lead digital transformation initiatives to enhance Disney's media efficiency across EMEA.
• Build and maintain relationships with senior Disney stakeholders.

Skills

Digital Marketing

Client Engagement

Strategic Thinking

Leadership

Data Analysis

Digital Transformation

Education

Bachelor's Degree in Marketing or related field

Master's Degree in Business Administration

Tools

Google Analytics

CRM Systems

Ad Tech Stacks

Marketing Tech Stacks

Job description

BRAND: Publicis Imagine
Job Function: Strategy
Location: London, United Kingdom
Experience Level: Management
Workplace Type: Hybrid

Company description

"If you can dream it, you can do it" - Walt Disney

Publicis Imagine is a dedicated team focused on Disney, aiming to be its most valuable partner in shaping the future of entertainment. Sitting under Publicis Media and leveraging capabilities across Publicis Groupe, including Epsilon, we serve Disney's four main business areas: Disney+, Studios, Media networks, Disneyland Parks and Walt Disney World. Our team is designed to be agile, connected, and innovative, with a core focus on data-driven insights to fuel growth and connect with Disney's consumers across all lines of business.

Based in White City, London, our UK and EMEA hybrid team combines talent from various disciplines—client leadership, strategy, planning, data science, content, insights, and execution—delivering excellence in the region. We are passionate Disney fans committed to excellence and innovation.

We value diversity and are committed to building an inclusive workforce. We encourage applications from underrepresented groups and promote equality of opportunity.

Overview

About the role....

We seek an experienced and visionary Head of Digital to lead our Digital Services across multiple EMEA markets. Based in London, you will oversee three sub-teams within EMEA Digital Services: Digital Planning, Channel Leads (Programmatic, Social, Search), and Data & Technology. This role requires strategic thinking to drive innovation, growth, and efficiency for Disney and Publicis, covering Disney's key lines of business: Entertainment, Parks, and ESPN. You will have the opportunity to shape future models for Publicis Groupe and lead initiatives in AI, media, data, technology, and innovation.

Responsibilities

About the work....

Strategic Leadership

• Set and promote the vision for Digital Marketing, Data & Technology across Publicis Imagine, ensuring alignment with Disney's objectives
• Identify emerging trends and technologies to keep the agency at the forefront of digital innovation
• Lead digital transformation initiatives to enhance Disney's media efficiency across EMEA

Team Management

• Lead three sub-teams within EMEA Digital Services, including mentoring and career development
• Define and optimize ways of working within Digital Services and across departments

Client Engagement

• Build and maintain relationships with senior Disney stakeholders
• Monitor and improve client satisfaction scores
• Position yourself as a strategic partner, exploring digital transformation, CRM, and data services opportunities

Digital Strategy

• Oversee digital strategy outputs, ensuring continuous improvement
• Connect cross-disciplinary work to demonstrate value to stakeholders
• Develop scalable planning frameworks tailored to Disney

Partnership & Vendor Management

• Manage relationships with key vendors like Google, Meta, TikTok, Amazon, and The Trade Desk
• Drive strategic vision and maximize value from these partnerships

Agency Leadership

• Contribute to Publicis Imagine's leadership in culture, client relations, and industry innovation
• Ensure connectivity with broader Publicis network and related agencies

Qualifications

What you need to succeed....

• Extensive experience in digital marketing, preferably in a media agency
• Strong relationships with senior marketing stakeholders
• Proven track record of leading large-scale digital transformation programs
• Comprehensive knowledge of digital marketing channels and tools
• Excellent communication and leadership skills
• Strategic thinker with the ability to demonstrate value to clients and executives
• Understanding of marketing fundamentals, media planning, and measurement techniques
• Knowledge of ad tech and marketing tech stacks
• Analytical mindset for interpreting large data sets
• Experience managing teams and resources effectively
• Experience in the Entertainment sector is a plus but not essential

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Additional information

Publicis Imagine offers excellent benefits, including flexible working options, reflection days, wellbeing support, family-friendly policies, and local discounts. Our hybrid working pattern involves three days in the office. We are committed to fair assessment and inclusivity, encouraging disclosures of any needs for adjustments during the hiring process. Visit our careers page to learn more about our inclusive benefits and Employee Action Groups.