GTM (DACH)

Metris; Greater London; On-site; GBP 76,000 - 127,000; Full time

Job summary

Metris, an AI-native data layer for the energy grid, is hiring a GTM Lead to own market entry to Germany and the wider DACH region. This is a strategic, non-traditional sales role focused on shaping positioning, demand generation, and early customer wins.

You will work with the founders, conduct customer discovery, build partnerships, and design scalable commercial motions. Native German and English are essential, with 4–8 years in B2B SaaS or energy tech preferred.

Qualifications

• 4–8 years of experience in B2B SaaS, energy technology, or Tier 1 consultancy
• Experience owning commercial outcomes end-to-end, from customer discovery through to revenue generation
• Demonstrated ability to operate in ambiguity and build new initiatives from scratch
• Strong commercial instincts combined with strategic thinking
• Native-level German and professional English
• Bonus: Previous experience as a founder

Responsibilities

• Own the German GTM Strategy
• Lead Metris' market entry and expansion strategy for Germany
• Develop deep understanding of customer needs, buying processes, competitive dynamics, and market opportunities
• Act as the voice of the customer internally, influencing product roadmap and strategic priorities
• Generate Demand & Build Pipeline
• Build a proprietary pipeline from scratch through outbound, partnerships, industry networks, and creative GTM initiatives
• Design, experiment and execute multi-channel demand generation strategies across email, phone, LinkedIn, events, and industry associations
• Win Early Customers
• Own the full customer journey from first conversation through to signed contract and implementation
• Build trusted relationships with senior stakeholders across asset management, operations, finance, and sustainability teams
• Run discovery, demos, commercial negotiations, and customer success
• Create customer champions and reference accounts in the market
• Build Strategic Partnerships
• Develop relationships with industry associations, channel partners, consultants, and ecosystem players
• Identify partnership opportunities that accelerate market penetration
• Represent Metris at industry events and become a recognised voice in the energy ecosystem

Job description

Metris is an AI-native data layer for the energy grid, capturing every asset and data point in real time. Its platform already powers more than 10,000 solar projects across Europe, enabling real-time performance monitoring, agentic operations, and instant PPA billing for PV and BESS assets. By reconciling grid data in a unified data layer, Metris removes the need for spreadsheets and fragmented tools.

Role Description

We're looking for a GTM Lead to own our market entry to Germany and the wider DACH region.

This is not a traditional sales role. You'll be responsible for building and validating our entire go-to-market motion in Germany: understanding the market, shaping positioning, generating demand, winning early customers, developing partnerships, and creating the foundations for a scalable commercial engine.

You'll work directly with the founders to determine, spend significant time speaking with customers, refining our messaging, building relationships, and closing early deals. Over time, you'll turn those learnings into repeatable processes, scalable channels, and eventually a high-performing local team.

The ideal candidate has a founder-mindset, pushes for ownership and biases to action. You're equally comfortable conducting customer discovery interviews, shaping product strategy, building partnerships, and closing enterprise deals.

What You'll Do

Own the German GTM Strategy

• Lead Metris' market entry and expansion strategy for Germany
• Develop deep understanding of customer needs, buying processes, competitive dynamics, and market opportunities
• Act as the voice of the customer internally, influencing product roadmap and strategic priorities

Generate Demand & Build Pipeline

• Build a proprietary pipeline from scratch through outbound, partnerships, industry networks, and creative GTM initiatives
• Design, experiment and execute multi-channel demand generation strategies across email, phone, LinkedIn, events, and industry associations

Win Early Customers

• Own the full customer journey from first conversation through to signed contract and implementation
• Build trusted relationships with senior stakeholders across asset management, operations, finance, and sustainability teams
• Run discovery, demos, commercial negotiations, and customer success
• Create customer champions and reference accounts in the market

Build Strategic Partnerships

• Develop relationships with industry associations, channel partners, consultants, and ecosystem players
• Identify partnership opportunities that accelerate market penetration
• Represent Metris at industry events and become a recognised voice in the energy ecosystem

Who We're Looking For

• 4–8 years of experience in B2B SaaS, energy technology, or Tier 1 consultancy
• Experience owning commercial outcomes end-to-end, from customer discovery through to revenue generation
• Demonstrated ability to operate in ambiguity and build new initiatives from scratch
• Strong commercial instincts combined with strategic thinking
• Native-level German and professional English
• Bonus: Previous experience as a founder

Mindset

• You think like an owner and thrive with autonomy
• You're comfortable operating without a playbook—and excited to create one
• You want to build a company, not just hit a quota