Growth Product Manager: Monetisation & Pricing

Flo Health; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Competitive salary and annual reviews

Performance incentive scheme

Paid holiday, sick leave, and female健康

Enhanced parental leave

5-week fully paid sabbatical

Flo Premium for friends & family

Job summary

Flo Health in the United Kingdom is seeking a Growth Product Manager - Core Monetisation to lead pricing, paywall, and segmentation strategies aimed at maximising lifetime value.

You will collaborate with analysts, designers, researchers and engineers to optimise conversions to Flo Premium across regions, focusing on monetisation workflows and experiment-driven growth.

The role offers a hybrid working model with strong visibility into product leadership as you shape Flo's monetisation roadmap.

Qualifications

• Proven experience developing pricing and subscription segmentation to maximise LTV.
• Strong track record designing high-converting paywalls and personalisation.
• Hands-on use of offers, discounts, add-ons, and tiers to grow revenue.
• Experience coordinating paywall campaigns and launches with cross-functional teams.
• Deep expertise in A/B testing and turning results into monetisation improvements.
• Proven ability to work with engineering, design, analytics and marketing.
• Excellent analytical and problem-solving skills with data-driven decisions.
• Comfort in fast-paced, high-experiment environments.

Responsibilities

• Analyse opportunities to optimise paywalls and pricing across regions to maximise LTV and profitability.
• Define and implement pricing strategies for subscriptions and add-ons in line with business goals.
• Design and optimise paywall experiences to maximise conversion rates.
• Develop pricing and offers for lifecycle moments and seasonal campaigns.
• Collaborate with engineering, design, analytics and finance to enhance monetisation systems and reporting.
• Oversee App Store Connect and Google Play Console pricing configurations.

Skills

Pricing strategy

Paywall design

A/B testing

Cross-functional collaboration

Data analysis

Monetisation

Tools

App Store Connect

Google Play Console

Analytics platforms

Job description

Flo Health in the United Kingdom is seeking a Growth Product Manager - Core Monetisation to lead pricing, paywall, and segmentation strategies aimed at maximising lifetime value.

You will collaborate with analysts, designers, researchers and engineers to optimise conversions to Flo Premium across regions, focusing on monetisation workflows and experiment-driven growth.

The role offers a hybrid working model with strong visibility into product leadership as you shape Flo's monetisation roadmap.