Growth Marketing Manager – B2B Ad Tech (London)

Rebel Lion Advertising Limited; Greater London; Vor Ort; GBP 60.000 - 90.000; Vollzeit

Zusammenfassung

R4 Advertising seeks a Marketing Manager to join our London team at Battersea Power Station. This hands-on role blends commercial thinking, technology, content and execution to build a high-impact marketing operation.

You will manage a substantial budget, own HubSpot workflows and drive demand-generation while aligning with commercial targets. You will work with the Head of Brand and content creators to create integrated campaigns, optimise the website and produce measurable results across MQLs,

Qualifikationen

• Strong knowledge of HubSpot, workflows, automation, lead management and reporting.
• Experience managing substantial marketing budgets with clear accountability for performance.
• Evidence of generating qualified leads and contributing to a commercial pipeline.
• Strong understanding of CAC, attribution and ROI in marketing.
• Experience managing websites, landing pages and digital conversion journeys.
• Ability to turn a commercial proposition into sharp, relevant marketing.
• Excellent writing and presentation skills.
• Confidence to represent R4 in meetings, pitches, panels and industry settings.
• Experience coordinating internal teams, agencies and external partners.
• Exceptional organisation and attention to detail.
• Judgement to prioritise what will make a commercial difference.
• A degree or equivalent evidence of professional and intellectual capability.

Aufgaben

• Deliver marketing strategy alongside the Head of Brand.
• Manage and optimise an annual marketing budget exceeding £500,000.
• Build integrated campaigns that generate awareness, engagement, MQLs and qualified opportunities.
• Own HubSpot operations: campaigns, workflows, automation, segmentation, lead scoring and reporting.
• Manage integrations between HubSpot, the website and wider marketing tech.
• Maintain and improve the R4 website, content, landing pages and campaign tracking.
• Create a measurable journey from first engagement through to MQL, SQL, opportunity and revenue.
• Collaborate with the new business team to support priority accounts and targets.
• Build account-based marketing campaigns for target brands and sectors.
• Coordinate output of Head of Brand, content creator and external partners.
• Turn client work and campaign results into industry content.
• Develop R4 Labs into a credible industry platform.
• Manage the marketing calendar across content, campaigns, partnerships, events, PR.
• Identify speaking opportunities, roundtables and events.
• Write compelling agency, campaign and effectiveness award entries.
• Produce dashboards on budget, channels, MQLs, pipeline and ROI.
• Keep projects moving with high standards and clear commitments.

Kenntnisse

HubSpot

Budget management

Lead generation

Marketing economics

Websites & landing pages

Proposition marketing

Writing & presentation

Representation

Coordination

Organisation & attention to detail

Prioritisation

Ausbildung

Degree or equivalent

Jobbeschreibung

R4 Advertising seeks a Marketing Manager to join our London team at Battersea Power Station. This hands-on role blends commercial thinking, technology, content and execution to build a high-impact marketing operation.

You will manage a substantial budget, own HubSpot workflows and drive demand-generation while aligning with commercial targets. You will work with the Head of Brand and content creators to create integrated campaigns, optimise the website and produce measurable results across MQLs,