Growth Marketing Manager

Cranberry Panda; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

Cranberry Panda in London is seeking a Growth Marketing Manager to own customer acquisition and drive ecommerce growth. You will lead in-house performance marketing, optimise paid media budgets, and collaborate with ecommerce, creative and customer teams to identify growth opportunities across the customer lifecycle.

In this role you will own acquisition through to retention and lifetime value, including email and SMS, while leading two junior team members to enable scalable growth in a premium

Qualifications

• Strong hands-on experience across Google Ads and Meta.
• Ecommerce, DTC, retail or consumer brand experience.

Responsibilities

• Own paid media strategy and day-to-day optimisation.
• Lead and scale Meta activity.
• Manage budgets, forecasting and performance reporting.
• Test audiences, creative and campaign structures.
• Oversee email and SMS activity.
• Manage and develop two junior team members.

Skills

Google Ads

Meta

Ecommerce

DTC

Retail

Job description

Growth Marketing Manager - Luxury Retail

London - Hybrid

I’m working with an established and much-loved premium consumer brand that is looking for a Growth Marketing Manager to take ownership of customer acquisition and help drive the next stage of its ecommerce growth.

This is a brilliant opportunity for a commercially minded, hands-on performance marketer who loves getting into the detail of Google and Meta, but is also excited by the bigger customer journey, from acquisition through to retention and lifetime value.

You’ll lead the brand’s in-house performance marketing activity, manage and optimise paid media budgets, and work closely with the wider ecommerce, creative and customer teams to identify new opportunities for growth.

Responsibilities:

• Owning paid media strategy and day-to-day optimisation
• Leading and scaling Meta activity
• Managing budgets, forecasting and performance reporting
• Testing audiences, creative and campaign structures
• Overseeing email and SMS activity
• Managing and developing two junior team members

Requirements:

• Strong hands-on experience across Google Ads and Meta
• Ecommerce, DTC, retail or consumer brand experience

*Knowledge of CRM, SMS or customer lifecycle marketing would be a real advantage, although you don’t need to be a CRM specialist.