Growth Marketing & Content Lead — Multi-Channel Campaigns

Natoora; Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Lunch with seasonal produce

Discounted Natoora produce

Birthday off (after 6 months)

Grower/producer pantry access

Job summary

Natoora is seeking a Marketing & Content Manager to drive growth across B2B, Retail, Home Delivery, Ecommerce, and stores in the UK. You will own multi-channel campaigns from concept to results, collaborate with partners, and deliver compelling storytelling around growers and seasonal produce.

You will lead CRM, content creation, and activations, optimising for acquisition, retention, and ROAS. London presence and strong cross-functional collaboration are essential.

Qualifications

• 5+ years in an in-house marketing role with end-to-end campaign management.
• Experience launching products into supermarkets or retail environments.
• Experience across both B2B and consumer marketing in food/hospitality/lifestyle brands.
• Strong negotiator with proven media placement cost efficiency and channel knowledge.

Responsibilities

• Develop and implement a multi-channel marketing strategy across B2B, Retail, Home Delivery/E-commerce and stores.
• Create and refine segment-specific strategies to convert, retain and engage customers.
• Lead activation campaigns with supermarket partners to improve in-store visibility and engagement.
• Collaborate with Commercial, Sourcing, Sales and Creative teams to launch campaigns and assets.
• Manage UK editorial calendar and digital channels, aligning with global strategy.
• Produce content (copy, photography, video) showcasing growers and seasonal produce.
• Plan events and partnerships, capture and extend content through press and channels.

Skills

Campaign management

Negotiation

Analytics

CRM & lifecycle marketing

Stakeholder management

Copywriting & content creation

Tools

CRM software

Digital advertising platforms

Job description

Natoora is seeking a Marketing & Content Manager to drive growth across B2B, Retail, Home Delivery, Ecommerce, and stores in the UK. You will own multi-channel campaigns from concept to results, collaborate with partners, and deliver compelling storytelling around growers and seasonal produce.

You will lead CRM, content creation, and activations, optimising for acquisition, retention, and ROAS. London presence and strong cross-functional collaboration are essential.