Growth Marketing Lead - Multi-Channel & HubSpot

Journey Further; Manchester; On-site; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Pension - Matched up to 4%

Private medical insurance

Enhanced maternity, paternity & adopt.

25 days annual leave

Home working allowance

Job summary

Journey Further in the United Kingdom seeks a growth-focused marketer to align Marketing and Growth, driving multi-channel campaigns across paid, email, SEO and nurture. Youll own HubSpot, CRM data integrity and website as a growth engine, shaping a UK/US pipeline with sharp segmentation and data-driven decisions.

Youll design nurture tracks, optimize conversions, and translate GTM concepts into briefs for design and content teams, ensuring measurable impact on revenue.

Qualifications

• B2B demand generation or growth marketing experience, ideally in a scaling business or agency.
• Hands-on knowledge of running B2B funnels across paid media and email.
• Proven ownership of campaigns from strategy through to results, including building, optimizing and tracking multi-channel distribution calendars.
• Experience running paid search and paid social, and managing budgets.
• Strong MarTech skills across email marketing, website CMS and analytics tools.
• Hands-on HubSpot experience, including marketing automation and nurture workflows.
• CRM data management and segmentation expertise.
• Working knowledge of website performance and SEO, with GA4/Search Console/CMS.
• Commercial, analytical mindset linking data to pipeline and revenue.
• Excellent organization with ability to manage multiple projects and deadlines.

Responsibilities

• Own Marketing's HubSpot database and email programme; maintain segmentation and list hygiene.
• Design, build and refine automated multi-channel nurture workflows.
• Plan and run paid search and paid social within budgets; optimize cross-channel campaigns.
• Own the website as a growth channel; improve conversion, journeys, tracking and testing.
• Collaborate with Content on landing pages and technical SEO to grow traffic and leads.
• Turn data from HubSpot, Google Ads, LinkedIn, GA4 and Search Console into insights.
• Ensure Journey Further shows up across search, paid and email for target personas.
• Build nurturing tracks to keep leads moving; measure impact and iterate based on data.
• Translate go-to-market concepts into production briefs; manage asset timelines with designers.
• Warm prospects with regular touchpoints and share lead scoring data for targeted outreach.
• Turn marketing plans into digital activity and flag early what data indicates.

Skills

B2B demand generation

Growth marketing

Multichannel campaigns

HubSpot

CRM data management

GA4

SEO basics

Paid search

Paid social

Email marketing

Analytics

Cross-functional collaboration

Tools

HubSpot

Google Ads

LinkedIn Ads

GA4

Search Console

CMS

Job description

Journey Further in the United Kingdom seeks a growth-focused marketer to align Marketing and Growth, driving multi-channel campaigns across paid, email, SEO and nurture. Youll own HubSpot, CRM data integrity and website as a growth engine, shaping a UK/US pipeline with sharp segmentation and data-driven decisions.

Youll design nurture tracks, optimize conversions, and translate GTM concepts into briefs for design and content teams, ensuring measurable impact on revenue.