Growth Marketer

Wing Assistant; London; Remote; GBP 70,000 - 85,000; Full time

Job summary

Wing Assistant is seeking a Growth Marketer to enhance digital acquisition and conversion strategies across various channels. This remote-first role offers the opportunity to work closely with the executive team, driving impactful marketing initiatives in a fast-paced environment. Ideal candidates will have a strong performance marketing background and a knack for creativity and analytics. Join a dynamic team dedicated to redefining industries with AI solutions.

Qualifications

• 3+ years in digital marketing with a focus on performance marketing.
• Experience managing significant budgets on Google, Meta, LinkedIn.
• Proficiency in landing page optimization and AI tools.

Responsibilities

• Manage campaigns across multiple digital platforms.
• Analyze ad performance and conversion metrics.
• Collaborate on go-to-market strategies and execute growth experiments.

Skills

Performance Marketing

Analytics

Experimentation

Collaboration

Creativity

Tools

Google Ads

Meta Ads

LinkedIn Ads Manager

GA4

Framer

Zapier

ChatGPT

Job description

Join to apply for the Growth Marketer role at Wing Assistant.

This range is provided by Wing Assistant. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

£70,000–£85,000 per year, depending on experience and capability.

About M32 Labs

Wing is hiring top-tier talent for M32 Labs, an innovative venture-backed company based in Silicon Valley dedicated to building cutting-edge AI-powered products for business clients worldwide.

At M32, we're creating world-class AI solutions that redefine industries. If you’re looking for a challenging and high-impact engineering role, this is it.

What it's like working at M32:

• Move fast and break things: This is a company with zero bureaucracy and high impact. We build world-class products, hire a top-tier team, and invest heavily in our products and marketing. Deadlines may be tight, expectations high. If you prefer a standard 9-5, this isn't the role for you.
• Autonomy & Creativity: We value decision-makers and innovators. You’ll have the control to make decisions and lead your area.
• Remote First: M32 Labs is remote-first; discipline and accountability are essential.
• High Impact: Your work influences thousands of users, with immediate feedback. You’ll work directly with C-level executives.

Job Overview:

We seek a Growth Marketer to drive acquisition, conversion, and experimentation across digital channels. This hands-on, full-stack role requires strong performance marketing skills, creative problem-solving, and the ability to operate across various initiatives. You’ll collaborate with our SVP of Marketing and executive team to scale campaigns, launch new initiatives, and fill key gaps as we grow.

Key Responsibilities:

• Manage campaigns across Google Search, Meta Ads, LinkedIn Ads, Bing, and new platforms like Reddit, X/Twitter, TikTok, programmatic channels.
• Research keywords, create campaigns, manage bids, test creatives.
• Analyze ad performance, conversion paths, CAC metrics.
• Build, test, and optimize landing pages (Framer experience preferred).
• Implement A/B and multivariate tests; track behavioral data with tools like Hotjar, GA4.
• Collaborate on go-to-market strategies, execute growth experiments, own special projects across lifecycle and funnel optimization.
• Support hiring, onboarding, and operational gaps in SEO, lifecycle, or communications.
• Produce and test basic creatives; craft compelling ad copy; familiarity with short-form video, motion graphics, Canva, Figma is a plus.
• Assist with influencer outreach, co-marketing, affiliate testing, and manage email campaigns across onboarding, retention, and upsell.

Qualifications:

• 3+ years in digital marketing, with a focus on performance marketing and B2B.
• Experience managing significant budgets on Google, Meta, LinkedIn, etc.
• Proficiency in landing page optimization, AI tools (ChatGPT, Claude), marketing automation (Zapier, n8n, Make).
• Startup or high-growth background preferred; SaaS/AI marketing experience advantageous.

Skills & Mindset:

• Deep understanding of marketing fundamentals, analytics, experimentation.
• Proficiency in Google Ads, Meta Ads, LinkedIn Ads Manager, GA4, Framer.
• Strong copy instincts, design taste; ability to produce assets or guide freelancers.
• Self-starter, collaborative, operates with urgency, adaptable across projects and time zones.

Working Location:

This is a remote-first role. Applicants from across the UK are welcome.

Salary Range:

£70,000–£85,000 per year, based on experience.

Note:

We are actively hiring. Immediate joiners preferred.